Television and Cultural Change

Television and Cultural Change Research Paper: 1. Introduction Once considered a complete luxury for a family to own, the television has become a stable fixture in British and American households over the past few decades. In recent years, it has become unusual for a family not to own a television set and now it is just as uncommon for a family to own just one. In Britain, the years spanning from 1955 to 1969 saw an increase from 40 percent to 93 per cent of the population owning a television set (Silverstone, 1994, p. 67).Television or â€Å"TV† has become a prominent source for news and entertainment for billions of people around the world. For this, among other reasons, the concept of TV and its content has been the subject of much academic discourse and controversy. A lot of this discourse focuses on the ways television affects changes in societies’ behaviour and culture. This is visible via various scholarly communities. For example, up until 1982, psychologists ha d conducted over 2000 studies regarding the imitation of violence in the mass media.Economists and market researchers have performed similar types of empirical studies regarding imitation and suggestion in advertising (Bollen and Phillips, 1982, p. 802). This paper will combine findings of similar studies in an aim to examine the way television both mediates and contributes to cultural shifts in societies, particularly in Britain and the United States of America. 2. The Interplay of Institutions, Markets and Audiences Television drama, news, factual programming and the transformation of public service broadcasting have all played a huge role in the development of British and American society and cultural change.These changes currently present themselves through communications held between institutions, markets, and audiences. For instance, the consideration of an audience as a market instead of as the public by all types of institutions is the source for much controversy and debate (Walter, 2000, p. 67). This point will be further touched upon when discussing pubic service broadcasting and market-led broadcasting but first we must grasp a general understanding of cultural response to television as media. 3. Positive and Negative Response in SocietyThe communications that develop can be positive, in the case of an increase in democratic involvement or participation in the community but it can be also be negative, in the case of controversial programming, which can arguably contribute to the loss of a child’s innocence and even impair one’s ability to develop critical thinking skills. According to Bernard Berelson, a prominent American behavioural scientist, those with the greatest mass media exposure are much more likely to know a candidate’s stance on various issues (McCombs and Shaw, 1972, p. 77). On the contrary, Kenneth Bollen and David Phillips reported a prime example of how news can lead to a negative change in a society. A study tha t was performed and then replicated for a different time period showed that suicides had increased immediately following (10 days proceeding) a news report of a suicide in the surrounding region (1982). In order to ensure that changes are beneficial and that they contribute to the greater good of people, in this case in Britain and the U. S.A, studies such as this one must be produced and analysed. The study should offer insights, convey patterns, and report facts that can be applied in a practical way. As in the aforementioned case, it is evident that those who produce media have a responsibility for what they produce, whether it is fiction or fact. If watching a news report can incite someone to act on something as extreme as the contemplation of suicide, it may very well do the same for matters of a different nature 4. Public Service Broadcasting and the Free MarketWhen television was invented, it altered all preceding media of news and entertainment as well as many of our instit utions and forms of social relationships (Williams and Williams, 1992). In the public service broadcasting system, the consensus was that television media should be used for the good of the public and that access is guaranteed for all citizens (Walter, 2000, p. 67). Instead, private profit and gain enforced by market-led broadcasting, has compromised the idea of equality in terms of ability to receive information.This dissipation of equality stems from the differences in the general understanding of the roles that broadcasting plays (Walter, 2000, p63). The role that public service broadcasting plays is relevant today even with the new communication technologies of cable and satellite as the former provides quality programming which aims to raise cultural standards and provide a forum for democratic discussion and debate while the latter provides choice merely through exclusion, predicated by the ability of the consumer to pay for the additional services provided (Walter, 2000, p. 4 ). The Protocol to the Amsterdam Treaty dated June 1997 on public service broadcasting states â€Å"the system of public service broadcasting†¦is directly related to the democratic, social and cultural needs of each society†¦ to preserve media pluralism†, and it is in itself the reason why PSB is still relevant today, even for those states who did not sign on this treaty. 5. Understanding and Critiquing News Programming If one should ever listen in on a families’ after dinner conversation, one could often hear a parent commanding his or her offspring to â€Å"Turn that junk off! or questioning them as to â€Å"Why don’t you watch something educational instead? † and other comments of similar nature. The non-junk and educational content they are often referring to is factual programming such as the news. However, even with something as objective as the news there are still a few elements that one should consider when determining its quality and contribution to the viewing audience, as the point of contact between the people, events and politics. The objectivity of a news report should always be considered, just as the bias in a study or an experiment is considered in scientific communities.Many networks, even those provided through PSB, often have agendas and side with a political group. Furthermore, news stations are often pressured to deliver information that will grasp the attention of the viewer foremost, with the achievement of a quality report being a secondary goal. Considering factors such as the frequency and threshold of reported events can help in one’s appraisal. To exemplify the former, one can reflect on a news program dealing with the economic status of the country.If it focuses on temporary events that will not re-occur and do not help draw a picture of the economy as a whole, it is not a quality report. As for threshold, for instance, after the murder of John Lennon, events, which would normally not be considered newsworthy, received more coverage than they should have due to the public’s demand for therapy (Hartley, 1992, p. 76). A rule of thumb for news reporters is that bad news is good news (Hartley, 1992, pg. 76). However, as mentioned in a previous section of this report, empirical evidence shows that this is definitely not he case for the audience, considering the outcome suicide reports have on the subjected audiences behavioral changes. 6. Conclusions 6. 1. The Effects of Television on Society Television has many supporters and critics alike. Some argue that it brings people closer and some maintain that it can cause a divide in a community or even in a family. The way that one comes to these conclusions is by drawing questions such as the following. Do those who are not entitled to as much information due to economic reasons going to feel excluded and unworthy?Does media, such as television, contribute to a decrease of peoples’ participation in politics , the social environment and traditional leisure programs? Does locally produced programming strengthen the local community? These questions, among many others , should be answered in a proper analysis of television’s effect on people. Because those who are raised within a society develop and contribute that society’s culture more, it is vital to pay attention to its younger population. 6. 2. The Effects of Television on Young PeopleYoung people, in particular, have very malleable minds and are greatly affected by the things they see on television. In Sonia Silverstone’s Young People and the New Media, this phenomenon is thoroughly examined (1994). In this article, Silverstone reports of a British team of researchers who posed these types of questions in the form of survey questionnaire and interviews. The subjects ranged in age, gender and social and educational backgrounds in hopes of correlating media usage and effect across different segments of population.F indings showed that although television is considered an adequate source of information, it is also used to fill in the boring gaps of a child’s life. Television has the ability to shape a child’s emotions and it has effects on family life (Silverstone, 1994, p. 64, p. 68). 6. 3. The Effects of Television on the Domestic Space A crucial position in which TV has affected society can be viewed from within the domestic space. The television set has visibly transformed domestic arrangements over the years.In prior times, only the wealthy homes had a set in the family room. In more recent years, television has overtaken individual space as well, allowing for less family communication, a pattern which is now repeating itself with personal computers. Domestic time was also affected as television-viewing time has gradually increased over the years, once again allowing for less family time and communication. An outstanding statistic shows that at one point, Europe’s high est television viewing times belonged to the British population aged 9-16 (Silverstone, 1994, p. 69).In the same year, every age group from 10-16 years old reportedly preferred to watch TV alone as opposed to with friends, siblings, parents or anyone else (Livingstone, 1994). 6. 4. Representation of Reality Our perceptions of reality have been transformed by contemporary celebrity culture via television. The role played by television is that of reinforcement for both the state (which, today can be any figure appearing on a network) and the citizen (the audience). The validation that is provided serves as a means of centralised opinions and styles of behaviour (Williams and Williams, 1992).This is why anxieties about ‘dumbing down’ are in fact legitimate. Let us take an actor who believes that which is not presented in his character on his daytime drama. The audience who views this actor/ actress may adopt to a notion, feeling or belief portrayed by the character, in tur n validating the actor/ actress himself of a new belief system, one that he/ she had not previously considered. Should this belief system be one, deemed by professional opinions and the general public, of bad taste, it would mean that this is not quality television, and it does not produce a good quality of change for the general public as a culture.

The Four Essential Elements of Teams

In this age of rapidly changing technology, market-driven decision making, customer sophistication, and employee restlessness, leaders and managers are faced with new challenges. Organizations must build new structures and master new skills in order to compete and survive. As work settings become more complex and involve increased numbers of interpersonal interactions, individual effort has less impact. In order to increase efficiency and effectiveness, a group effort is required. The creation of teams has become a key strategy in many organizations. Team building is an essential element in supporting and improving the effectiveness of small groups and task forces and must be a key part of a total program of organizational change. Hellriegel, Slocum, & Woodman (1986) state that team building is used to improve the effectiveness of work groups by focusing on any of the following four purposes: setting goals and priorities, deciding on means an methods, examining the way in which the group works, and exploring the quality of working relationships. A cycle then develops; it begins with the awareness or perception of a problem and is followed sequentially by data collection, data sharing diagnosis, action planning, action implementation, and behavioral evaluation. This style is repeated as new problems are identified. Not all work groups are teams. Reilly and Jones (1974) list four essential elements of teams: goals, interdependence, commitment, and accountability. The members must have mutual goals or a reason to work together; there must be an interdependent working relationship; individuals must be committed to the group effort; and the group must be accountable to a higher level within the organization. A good example is an athletic team, whose members share goals and an overall purpose. Individual players have specific assignments they are responsible for, but each depends on the other team members to complete their assignments. Lack of commitment to the team effort reduces overall effectiveness. Finally, the team usually operates within the framework of a higher organization such a league. The overall objective of a work team is to exercise control over organizational change (functionally, this involves increased decision-making and problem-solving efforts), although a side effect may be to increase the productivity of individual members. A primary objective of team building is to increase awareness of group process. In essence, the group members will learn how to control change externally by experimenting internally. The team-building effort will concentrate on barriers to effective functioning and the selection of strategies to overcome these barriers. Organizational failures often are not a result of poor leadership but of poor followership. Few training programs teach how to be an effective member of a democratic group. A team member is one of a group of mutual followers. Observation of individuals functioning within teams leads to the following list of characteristics of an effect team member. Such a person: Understands and is committed to group goals; Is friendly, concerned, and interested in others; Acknowledges and confronts conflict openly; Listens to others with understanding; Includes others in the decision-making process; Recognizes and respects individual differences; Contributes ideas and solutions; Values the ideas and contributions of others; Recognizes and rewards team efforts; and Encourages and appreciates comments about team performance. These characteristics are in sequential pattern, alternating task and relationship behaviors. This pattern of behaviors is the starting point for the development of effective team building. Team Building is a planned change intervention that focuses on the dynamics of a team†s functioning. The purpose of team building is to improve the team†s capacity to adapt, allow members to function at their most productive resourceful levels, and to achieve the teams goals. In developing teams there are four different stages that must be fully accomplished in order to reach its mission through achieving higher quality in the workplace. These stages in sequence are: Forming, Storming, Norming, and Performing. The first three stages of team development must be completed in order to achieve stage four. In each stage there are distinct behaviors, feelings and questions which team members can experience. In stage one, Forming, personal relations are peculiar by strength. Team members depend on considerate and imitated behavior and look to the team leader for standpoint and guidance. The conjoint or mutual feelings that are used in forming are: Excitement, expectancy, and uniformed optimism. Happy to be selected as being part of the team. Showing conditional attachment to the team. Having doubts, concerns and uncertainty about the job or the task ahead. The team members also have questions and remarks that they expect to be answered by team developers, they are: â€Å"Who are all these people?† â€Å"Everyone is being so polite.† â€Å"This might be kind of exciting.† An effective and efficient behavior is expected from the team leader. A leader should answer all the questions the team members have. A leader should also guide them through each step and verify the expected need of each member. A team will be formed efficiently. All of the teams ideas and goals will have a positive effect in the organization. The second stage, Norming, is characterized by cohesion within the team. Team members recognize each other†s positions and benefits and are willing to change their preconceived ideas to achieve common consent. The common feelings that are used in Norming are: Team members have the ability to communicate without being afraid of retaliation. Team members accept their membership to the team. Feeling comfort that certain things will go the way they were planned. Team members are friendlier and they share more revealing feelings with each other. The questions and comments that are stated in Norming are: â€Å"How are we going to get along with each other?† â€Å"What are the rules of membership?† â€Å"Seems like we are all on the same track finally.† â€Å"We seem to be operating more unified, and we try to avoid conflict, when possible.† In Norming, the team members finally put the fear of failure behind them. They are willing to work out any conflict that may occur. Positive and negative feedback becomes more accepting within the team. As feedback increase, members have a better understanding of where they stand and become more involved in decision making.

Final Essay Example | Topics and Well Written Essays - 1500 words - 2

Final - Essay Example The report also contains the objectives of business according to the social, economical, technological and political factors influencing the business. The objective for the competitive position of the business is also defined. The report will also define the segments which need to be addressed by the Apollo group in order to enhance its business. Apollo Group headquartered in the US has a multinational network of institutes. The main aim of formation of the Apollo group was to cater the education needs of working adults. The group undertakes its business through subsidiaries. Listing few of them are: the University of Phoenix having its online campus also, the College for Financial Planning, and Western International University etc. The courses offered at the institutes are innovatively designed according to the needs of 21st century. Apollo Group experienced improved financial performance in 2008 having consolidated net income of $476.5 million, or $2.87 per diluted share, on consolidated revenue of $3.1 billion, a 15% increase. The degree enrolments reached at the record highest levels at 362,100 which were 12% more than 2007. The Group is progressing through its aggressive marketing techniques and continuous expenditure on research and development in the field of new teaching techniques. The group has gained accreditation with the prestigious Association of Collegiate Business Schools and Programs (ACBSP). SWOT or strengths, weaknesses, opportunities and threats analysis is a technique used by business analysts to identify and analyze environmental factors that influence a business organization’s performance in a variety of ways, including its decision making and corporate behavior (Mello, 2003, p.40). â€Å"The Threats-Opportunities-Weaknesses-Strengths (TOWS) Matrix is an important matching tool that helps managers develops four types of strategies: So Strategies, WO strategies, ST Strategies, and WT Strategies. SWOT analysis enables the organization

Malleability Essay Example | Topics and Well Written Essays - 500 words

Malleability - Essay Example A person cannot remain the same from birth to death - changes are inevitable. These changes not only comprise of physical and growth, but also of the mental capacities. When these mental capabilities expand along with one's horizons, he tends to perceive the world in a much better manner. When one experiences different situations and lives his daily life around people, he learns how to behave in certain situations and what actions to take when one is encountering a particular scene. All these instances shape the thinking, perceptions, judgments, relationships, and even one's simple lifestyle; all this leads to a change in a person's fixed dispositions, traits, attributes and characteristics - a change in personality. This change in personality is only possible when a person is flexible or say, malleable. If one is too rigid and has a fixed path of actions that they follow, life becomes very difficult for them. This reason behind this is that it is impossible to a person to fit into every situation with his particular traits. When a person understands the situation and comprehends what course of action needs to be performed, he might realize that the action is not compatible with his personality; thus, demanding a flex in his traits.

Professional Resource Portfolio Essay Example | Topics and Well Written Essays - 1250 words

Professional Resource Portfolio - Essay Example Through the development of professional portfolios, prospective and practicing teaching professionals can document their development and reflections as educators and can showcase their knowledge, skills, and accomplishments. There are various challenges in meeting the educational needs of students for their professional growth according to the managerial processes. In first phase a brief overview of educational perspectives on students and how they can define their management role in future (Bloom, L., 2005, 1-9). In second phase there is future educational opportunities for professional growth. The subject of professional Resource portfolio for students, the proper planning is requires continuing their managerial role in future. There is a need of some proper strategies objectives, where all are considered equal, critics are reluctant to support special programming for students because of the fear and suspicion that intellectualism may lead to elitism (Dieker, L. A.2001, 22-36). On the other hand, there is the American ideal, most notably reflected in Brown, and the IDEA, of helping all to succeed and reach their full potential. As noted in this Article, this ambivalence is far from resolved. But there are some vital aspects have been highlighted for their professional growth (Dietz, M. E.2004). The coaching profession has g... For professional portfolio development and growth, students need to be trained in the following grounds: There may be as many as maximum professional coaches worldwide (Dollase, R. H.2003, 85-98). One consulting firm estimated that 59% of organizations now offer coaching or developmental counseling to their managers and executives. Equal Educational Opportunities: A Brief, But Necessary, Excursus Equal opportunities can build strong features of students for their future management roles. Board of Education and its progeny should emphasis on the quality education of students for making their strong portfolio. Indeed, there is the cornerstone of all subsequent legal developments ensuring the rights of disenfranchised groups (Giuliano, F. J. (2005, 42-45). Consequently, reviewing the development of special education is relevant because, like students with disabilities, students have individualized needs and should be entitled to some protection. This section of the article reviews the case law involving all students. This section discusses cases focused on admissions and placement, transportation, federal claims, and race. Admissions and Placement Absent an express statutory or regulatory mandate, when a school board employs a rational method of selection, such as a lottery, that gives all qualified children an equal opportunity to enter a program with a limited number of openings or a program restricted to students of a certain age, courts have generally adopted an all or nothing approach to the extent that a student is either admitted or excluded from gifted education. Leadership Roles New work structures impose new directions for leadership in professional candidates. Leaders must know how to create new organizational designs to match their goals. They need

CASE STUDY Example | Topics and Well Written Essays - 250 words - 6

Case Study Example When the respondents were given beer without the labels, they were unable to discern their favorite label from the 6 provided. This shows that most consumers do not have a preference for a particular taste of beer. Rather, their preference was biased towards the label rather than the taste. This shows that people make beer buying decisions based on labels rather than taste. Native Advertising is becoming increasingly popular in todays world. In this form of advertising, the advertiser depends on the internet where the ad is placed in the context considering in mind the users experience. An example of this is Pinterest where the advertiser places the ad as a pin rather than the traditional advertisement. Ads as pins are content placed in the context of the users experience. Such form of advertising are more likely to get the attention of the users because most users zone out the traditional forms of advertising but are unable to differentiate advertising from the usual pins. This then increases the impact of the advertising. This form of advertising also generates word of mouth through sharing of the advertisements. Pins are more likely to be shared by users as compared to normal

Arguments against Gay Marriage Essay Example | Topics and Well Written Essays - 250 words

Arguments against Gay Marriage - Essay Example It is naturally ordered towards procreation and bringing up a family. On the contrary, gay marriages are inherently sterile unions. For partners to have children, they must circumvent natural means through costly alternatives or employ surrogates. With the partners belonging to the same sex, the union ignores a child’s best interests by denying it the presence of a father or mother (Boswell 11). Gay marriages defeat the government’s purpose of benefiting marriages (Moore et al 6). Governments depend on stable families for the social health of the society they govern. One of the reasons they bestow benefits to marriages is that by their pure nature, marriages are recognized as the key institutions responsible for creating and raising society. A faltering family falters society. Opposite sex marriages raise children in a natural and morally acceptable atmosphere, providing both parents’ affection (Moore et al 14). Gay marriages lack such conditions. Their primary purpose is the personal pleasure of two individuals in a sterile union and is, therefore, not entitled to the protection most States extend to opposite-sex marriages (Moore et al 15).  Ã‚  

Personal statement Example | Topics and Well Written Essays - 1250 words

Personal Statement Example nd respected Business Schools in the United Kingdom, the International reputation of the department of Marketing, Advertising and Public Relations has attracted many local and international students, and I believe the institution will definitely offer one of the most intellectually stimulating environments to pursue my career goals. My interest in the study areas of marketing, public relations and advertisement was first aroused during shortly after I began my undergraduate studies in humanities foundation (Sociology, Media & Computer Information Technology) at Bellerby College, Oxford. Undertaking this course has not only enabled me to establish a solid theoretical foundation in communications and media but has also enhanced my quantitative as well as interpersonal skills. In addition, my preference for communication and sociology makes me to find public relations to be an instrumental field to my dream career of being a Communications and Media Manager in a well established organization. I am particularly enthusiastic to learn about how different business enterprises embrace varied social media utilities to remain relevant in face of the rapidly evolving marketing conditions. Besides, I want to learn about how a business’ responsiveness to social issues that unravel during its course of operation can impact the achievement of the overall strategic goals. I have also developed deep insights into ways of conceptualizing and developing creative communication actions for both advertisement and public relations. I posses exemplary skills in communication and media, which have been helpful in letting me tailor adverts in a way that suits the target group. Besides, I am proficient in matching different types of social media utilities with given audience in varied advertising contexts and marketing endeavors. In integrating these efforts into public relations, I believe that I will be better positioned to build cross-functional groups that are capable of executing

Economic growth Math Problem Example | Topics and Well Written Essays - 500 words

Economic growth - Math Problem Example This is important for an organization gets to understand the weakest links in the organization and deals with them appropriately. Provided I have all information, regarding the average output per worker and the physical capital per worker for each of the countries, it is possible to calculate the relative productivity of the country. Considering: It is thus appropriate to state dividing the quarter root of the stated output per worker and dividing by physical capital per worker offers the relative productivity per worker for a each of the countries. The differences in the levels of production in a particular country mainly depend on output per-worker in the various organizations in the country. There are different organizations that let their workers operate without following up on the attitudes expressed by employees while working. Employees that perform poorly under supervision are the main reason why the output per worker is usually low (Weil, 2013). The consequent of this is the entire country having a low Gross Domestic Product and thus low productivity levels in some countries. However, there are some countries that are strict with regard to the performance of the organizations and as expected the result of this is having hard working people, this raises the Gross Domestic Product. With a high GDP, the productivity levels are normally high. Government policies can lead to high productivity if for example they focus on the rights of workers and ensure that they receive fair treatment. This leads to workers with increased m orale and consequently high productivity levels. Another example is having policies that seek to ensure that politicians do not interrupt economic processes and let the actual experts, economics, focus on these

Education Essay Essay Example for Free

Education Essay Essay Education is a vital part of growing up. Without it, our potential cannot be utilized. We use education to make decisions, interact with others, and survive in general. In order for society to improve as a whole, we must use our education to improve on the knowledge we have already attained. Public education gives American citizens the chance to become critical thinkers, prepare for work, and compete in a global marketplace. Public education has transformed into a corrupt system. A system centered around the GPA. Getting a good percentage is the only thing that seems to be important in school. The only thing students care about is how they can pull off a 4.0. Even the teachers’ focus is on the grades. Teachers are rated based off how their students did on standardized tests and their grades. There is almost no focus on the pure attaining of knowledge. Once a student finishes a class, about 90% of the information they learned is lost. There is almost no importance on retaining knowledge after they finish testing on it. Students only about care their grades because that is what colleges look at. Everyone strives for that 4.0 GPA so they can get into their dream school. Once students get to college, their focus goes from learning to get a good grade to learning to prepare for their job. College students have to truly understand and retain the information they learn because it is important to their potential career paths. Although many problems can be found in public education, there are few that can actually be solved. Public education cannot be easily changed without disrupting the foundations of what public education does for students. If we change our focus from grades to pure learning, colleges would have no way of judging a student. It is the nature of the beast.

Climate Change Impacts in Central Truro

Climate Change Impacts in Central Truro Background Central Truro is known as an urban region which gives individuals certain merchandise and administrations that they need, administrations incorporate private, business, modern, institutional and recreational area. It is likewise viewed as the main city in the country which was initially perceived as a significant exchange focus, because of expansion in mining commercial ventures it was then viewed as a stannary town. This core of services is located in the middle of western Cornwall which has a stream valley that goes through it. Each of the three channels (west, east and north) opens to the Truro River in south. This valley or rather a bowl shaped region encounters high precipitation notice and spring tides which makes it more prone to flooding (Unknown Author, 2013). Figure1: general overview of Central Truro, (Open Street view, 2014) Introduction As per IPCC (1992), climate change is characterized as a long term interchange that is measurably diverse in either the mean states of climate or its variability for an expanded period which can be decades or more. Climate change may be a direct result of trademark inward approaches or outside forcing, or to continuing on anthropogenic changes in the bit of the atmosphere or in land use. Climate change has indirect effect to flooding; an increment in greenhouse gasses in the atmosphere has brought about changes in atmospheric and oceanic circulation pattern (Titus and Barth, unknown year). Consequently bringing about rise in ocean surface temperatures which thus brings about overwhelming rainfalls in light of hydrological cycle changes an alternate result is rise in ocean level because of expanding water particles (Titus and Barth, unknown year). 1. Impacts of flooding 1.1. The Impacts of flooding on the Human environment. Regions that are generally known for financial exercises are prone to be more vulnerable against flooding. To gauge the effect of flooding in a range, population affected, exercises upset, degree of flooding and intensity are utilized. Whats more, flooding has an immediate and indirect effect to human environment (Barth, et al., unknown year). The human environment gets incredibly affected by overwhelming precipitation in the internal city. During heavy rainfall events, the two streams, River Allen and River Kenwyn, which goes through the city, may become more turbulent and as the water move in the channel, it may undercut their banks bringing about more erosion in the city (Barth, et al., unknown year). The greater part of this sediment gets kept in the stream mouth where the two streams meet the Truro River (Unknown Author, 2013). As an outcome, buildings based on the surge plane may fall and numerous individuals may lose their lives if not cleared. Life forms that rely on upon the Truro River for their survival may be compelled to move to different places as the Salinity of the water increment due to rise in ocean level (Titus and Barth, unknown year). The salty water may be pushed further upstream as it advances to the groundwater framework. This change will thusly influence people as the vast majority of them rely on upon groundwater as a source of clean water. The water will get to be undrinkable and a massive measure of money will be needed for desalination (FEMA, 1991). The centre of the city is viewed as a noteworthy vocation focus and is likewise a neighbourhood business sector serving a more prominent number of the city occupants (Barth, et al., unknown year). A flooding event may see the majority of the city centre’s monetary exercises grinding to a standstill, which might, thus, bring about the separation and brokenness of the people groups ordinary normal for a developed time of time even way after the floodwater has settled (Unknown Author, 2013). Flooding may inhibit advancement and monetary development in the Central Truro district as well as the whole Cornwall country (Unknown Author, 2013). Interests in framework and a wide range of improvement exercises in the central parts of Truro may injure their economy because of the high cost of mitigation and recovery (FEMA, 1991). Floodwater ordinarily harm framework and may additionally cause long term effects, for example, the disturbance of water supply benefits, power, education facilities and transport (Lieske, 2011). Figure 2: Flooding impacts in the city centre (The guardian, 2010). According to FEMA (1991), Central Truro inhabitants may encounter numerous psychological well-beings unsettling not long after a flooding occasion. Anxiety, post-traumatic stress issue and Depression are a portion of the mental disturbances that will affect the people. These may reduce the productivity of the working class and thus affect the economy (Titus, et al., 1987). 1.2. The Impacts of flooding on the physical environment. Administrations such as the Cornwall country committee, Carrick area board, the Royal Cornwall hospital facility and the nation court are all clustered in the city centre (Titus and Barth, unknown year). The city is significantly prejudiced during a flooding event and along the core of the city; loss of business will be felt the most as correspondence connections and base, for example, roads, power stations and bridges will be extremely damaged, refer to figure 3. Figure 3: road destruction due to flooding, image adapted from (ctv news Atlantic, 2012) Flash floods are responsible of an extensive variety of contamination and pollution in beachfront regions (Barth, et al., unknown year). Ranges like Truro which are completely encompassed by water-both the ocean and the streams are incredibly influenced by water contamination. As the focal parts of the city surge, including concoction shops can see most parts of the city polluted as harmful material (paint, fuel and pesticides, etc) are discharged into nature. Sewage channels are frequently broken during a flood (Barth, et al., unknown year).Raw sewage frequently gets distributed with the floodwater. Some may even get into individuals homes, which is extremely appalling and exceptionally hard to clean. The raw sewage may contaminate the urban communities drinking water framework excessively which leads to the widespread of waterborne sicknesses, for example, cholera (Unknown Author, 2013). As the polluted water advance to the closest waterway lastly to the sea, biological systems wil l be lost (Barth, et al., unknown year). Figure 4: Residents mop up after a flood (Mail Online, 2010) 2. Vulnerability and Resilience 2.1. The city centre’s vulnerability to floods The terrains of the focal city are significantly inclined bringing about an assortment of drainage issues. Within the central area, granite rock paving have been set up since the improvement of the town (FEMA, 1991).This clearing framework keeps water from saturating the ground during a flood. Rather, enormous amounts of water from the inner city area advance to the two streams, River Allen and River Kenwyn which runs through the city. An increment in surface spill over and waterway release makes the internal city (shopping centre) and the auto parking areas nearby the stream more vulnerable to a flooding occasion (Lieske, 2011). Figure 5: Shops forced to close and clean up after a flood hit Central Truro (West Briton, 2013) A rise in ocean level will see regions like the Heaven house (next to the Truro River), Truro collage and the Morlaix Avenue under floodwater. Amid a storm surge, the Morlaix Avenue Street may be devastated and numerous administrations that use that course to get into the city may be ceased (Unknown Author, 2013).Children are said to be more vulnerable against psychological well-being unsettling influences during an extreme weather event such as flooding. As said prior, disturbances, for example, Anxiety and Depression may alert as one loss a relative in an extremely unbearable manner (Titus, et al., 1987). The number of individuals in the downtown area is higher than the encompassing regions. These variables make the individuals more vulnerable against flooding and to be influenced by a wide range of infections (Barth, et al., unknown year). Contamination of drinking water and nourishment may see many individuals debilitated and even dead. Tainted water may advance to nourishment shops and make the sustenance uneatable. If consumed, the sustenance may cause gastrointestinal sickness from microbes and chemicals that are dangerous to human health (Unknown Author, 2013).Central Truro is well known for its history and amazing tourism sites and shopping centre. This makes it more vulnerable to flooding and the fishing industry is more vulnerable to a rise in sea level (Titus and Barth, unknown year). 3. Adaptions to future flood risk and inundation. 3.1. Potential adaptions of the human environment to future flood risk and inundation. Flood reaction measures need to be actualized. These measures incorporate how communities and committees react to a flood (Unknown Author, 2013). Flood warning frameworks, public awareness programmes and community response plans need to be put in place so that in an occasion of flooding, the inhabitants that live in the central parts of the city that is prone to be affected may have enough time to clear into raised regions (FEMA, 1991). The change of property may help lessen the vulnerability of the malls in Truro (Unknown Author, 2013).Since the majority of Truros foundation was assembled utilizing old material, supplanting/ covering the old material with flood resistant material, raising flood statures, utilizing more versatile building plans and restraining new improvement in surge hazard territories will expand the resilience of the base to flooding (Lieske, 2011). 3.2. Potential adaptions of the physical environment to future surge danger and inundation. Since the majority of Central Truros structures are near to the streams, they get to be more inclined to flooding. Ocean dividers, filling and the developments of levees is a portion of the degree that could be changed to abstain from flooding in the internal city (Lieske, 2011). The regulation of drainage frameworks may help Central Truro to end up less affected by floods (Unknown Author, 2013). Different measures that can be taken would be good planning that can help reduce the danger. Examples may be the development of flood resistant foundation and services (Unknown Author, 2013). Utilizing exceptionally safe channels for the sewage framework and the water supply frameworks may help decreases instances of water-borne infection during a flooding event (Lieske, 2011).

Atrocities Associated with the Eugenics Movement :: Exploratory Essays Research Papers

Atrocities Associated with the Eugenics Movement Among the fears of many environmentalists is that of overpopulation. Acutely aware of the finite resources that the planet possesses and the limitations of renewable resources, there are concerns that the planet may soon reach its maximum caring capacity. Since the First Great Transition ten thousand years ago, the planet has experienced an astounding increase in population. Generations later, the planet is beginning to feel the effects of continual population expansion. Over the years, numerous methods have been proposed or adopted to ensure that the Earth will not exhaust its resources. One of the most frightening adapted solutions was the eugenics movement. As small mobile groups of hunter-gatherers adopted a sedentary lifestyle, they mastered both agriculture and animal domestication. These small settled groups quickly evolved into cities and towns that encompassed the entire globe. Today the estimated population of the world is over 6.2 million people.1 As the population has grown, it has had several deleterious effects on the Earth. These include climate changes, the spread of diseases, declining food production, deforestation, and environment pollution (particularly air pollution). As people have become more conscious of these harmful effects, they have begun to devise strategies to combat this problem. Among the suggested responses include a switch to renewable energy, a call for zero population growth, and adopting sustainable agricultural practices. The concept of eugenics was not initially intended to prevent overcrowding, however, it would later be used as a form of population control. Eugenics is the idea of improving society by breeding fitter people. Francis Galton was the first person to originate this term and was a major proponent of the concept during the late nineteenth and early twentieth centuries. The practice of eugenics was originally performed through the use of selective breeding. Eugenics was a progressive idea, driven by social perceptions. In fact, "many of its most strident advocates were socialist, who saw eugenics as enlightened state planning of reproduction."2 Fearing the degradation of society, the elite desired to prevent further social decay of the world by eliminating individuals who were considered unfit physically, mentally, or socially. In order to accomplish its goal of producing healthier people, eugenics embraced two goals. First, it attempted to improve certain heritable qualities with the human species through selective breeding. Second, it prevented other "undesirable" qualities from recurring by either restricting reproduction or through direct removal from the gene pool.

AIDS - Women Die Sooner than Men :: Science Health Diseases Essays

AIDS - Women Die Sooner than Men Given the varying types of gender-specific opportunistic diseases associated with AIDS such as cervical cancer, there is reason to believe that the biological progression of HIV/AIDS is different in women and men. Still, there is no conclusive evidence in support of the hypothesis that the progression of HIV/AIDS is more accelerated in women than it is in men. Regardless, the fact that women infected with HIV/AIDS become sicker faster and die sooner than men can be entirely attributable to social factors that do not depend on the scientific details of the HIV virus. Two social factors primarily responsible for the rapid demise of HIV-positive women in the United States are the mis- and under-representation of women in the national AIDS discourse and the disproportionate number of woman living in poverty. From the moment AIDS first appeared in the United States as "Gay-Related Immuno Deficiency", women (among others) were left out the national AIDS dialogue. Even though the first case of HIV/AIDS infection in an African-American woman was reported in 1982 (Goldstein 114), the general public believed for the most part of the 1980s that women would remain unaffected by the epidemic. Since then, women have been slowly incorporated into the national AIDS debate, albeit in a very limited and qualified manner. In her essay, "Seeing AIDS: Race, Gender, and Representation," Evelynn Hammonds recognizes an array of contemporary AIDS narratives depicting different female stereotypes, but contends that the majority of African-American women are not identifying with these narratives. In a study on commercial street sex workers, Kim Blankenship shows how such non-identification with an at-risk population can lead to a false sense of security while engaging in risky behaviors and can ultimately lead to a late diagnosis of HIV/AIDS. This is particularly problematic for African-Americans, who will account for 64% of new infections among women in the year 2002 according to the Center for Disease Control but do not "see" themselves as being affected by the epidemic. Consequently, African-Americans women will be diagnosed later in the progression of HIV/AIDS than men, the vast majority of whom identify themselves either with the at-risk population of men who have sex with men or with that of intravenous drug users (IDU). These women will therefore become sicker faster and die sooner. Another mis-representation of women in the AIDS epidemic that contributes to the speedy progression of HIV/AIDS in females is the characterization of women as "vectors" of transmission.

Microanatomy Is Important In The Medical Field Education Essay

Histology or the survey of microanatomy is of great importance in the medical field. Accuracy of disease diagnosings or tracking the effectivity of a intervention regimen is dependent on the reading of a slide specimen under the lens of a microscope. It is a needed class for freshman medical and dental pupils in most wellness scientific discipline centres ( Ogilvie, 1995 ) . The traditional attack used in learning this subject is to present photomicrographic images of constructions to pupils in talk utilizing 35 mm slides of Fieldss seen through the microscope. It is good known that a topic that demands excess involvement and clip for both instruction and acquisition of histology ( Goubran and Vinjamury, 2007 ) . The pupils so spend many hours sing and analyzing specimens of tissues utilizing a light microscope in a research lab scene. In a typical research lab scene pupils are expected to analyze micrographs at low and higher power magnifications in order to place exact Fieldss in the tissue subdivision. However due to the ocular complexness of microscopic anatomy, this can be disputing for some pupils in footings of hold oning the context and relevancy of the topic. Students in traditional classs of histology spend an inordinate sum of clip larning the constituent constructions by trying to happen and place them in tissue subdivisions utilizing a microscope, where the construction being sought is surrounded by a battalion of other constructions with which they are besides non familiar. Furthermore, trouble in utilizing the equipment in the first case, even before the slide is viewed and when the right aperture and focal point is achieved, a complex histological image appears before their eyes ( Brisbourne et. Al, 2002 ) . The usage of the microscope has been the primary tool of histology instruction. The past decennary has brought the outgrowth of digital slide scanners. This has made possible promotions in both the professional and educational field ( May, 2010 ( a better lens on disease article ) . made available the digital microscope where slides With the recent handiness of videodisk stored image libraries of histological samples, it is now possible to analyze histological rules without the usage of the microscope as the primary learning tool. A videodisk entitled â€Å" Histology: A Photographic Atlas † by S. Downing ( published by Image Premastering Services Limited, Minneapolis, MN, 1991 ) has been incorporated into our histology class. Fifteen videodisc participant Stationss are provided for 150 pupils. Images are retrieved by pupils utilizing a saloon codification scanner attached to a videodisk participant ( Pioneer CLD-2400 ) . Using this sort of image library, pupils can now larn basic histological construction, such as cell and tissue types, without the usage of a microscope or as a tool for easing microscopy. The usage of a videodisc library of randomly accessible images simplifies larning the basic constituents which all variety meats are composed of by showing the scholar with distinct illustrations to avoid confusion with other constructions. However, videodisk participants and Television proctors are still non suitably priced for every pupil to have. This presents a job in that the same images studied in category are non available to analyze and reexamine outside of category. There is a demand for resources for extra survey outside of the institutional scene, for pupils to hold and interact with to reenforce the acquisition experience in the instruction research lab. A difficult transcript manual was created and is being used in our class ; it incorporates exposures captured from the videodisk. The images displayed in the manual are chosen to give the pupil one illustration of each histological constituent. Extra labeling is added to the images, and each image is accompanied by a saloon codification that may be used at a videodisk participant with a saloon codification reader to recover the same colour image from the phonograph record displayed in larger format on a Television proctor. Each subject in the manual is accompanied by larning aims and a statement of clinical relevancy. Following the presentation of the images in each subdivision of the manual, the pupils are encouraged to pattern by sing multiple illustrations of each structural constituent presented in the lesson. They can make this by utilizing the bar-coded catalog supplied with each phonograph record. The presentation of each subject concludes with a quiz composed of inquiries about images that the pupil can recover from the videodisk utilizing barcodes in the text of the manual. Some of the images on the quiz are printed in illumination in the manual to supply the pupil with an chance for personal reappraisal at place when hardware to obtain and expose images from a picture phonograph record is non available. This manual provides an reply to the quandary faced by the scholar when entree to hardware is non available ; support is hence facilitated outside the teaching research lab. This allows larning to go on outside of the schoolroom, utilizing the same stuffs. ( abstract truncated ) Building mental theoretical accounts With equal mental modeling, the ‘scaffolding ‘ that is required with which to construct new cognition. associating inactive two dimensional constructions to dynamic three dimensional maps. Histology instruction and acquisition is an active country of research, particularly with recent engineering promotions such as the outgrowth of slide scanners. Traditional slide readying Traditional pathology vs. digital pathology Since the attitude of pupils for holding merely microscopic slides for larning histology is uneffective and literature provinces this, this is obvious research that I would non hold to carry on myself. If you can mention the literature so it is all right to set up this in your background/introduction, yes.A specify the method of learning here at this university, and province that Im proving a multimedia synergistic tutorial to find the participants response and attitudes? ( hope this makes sense! ) Its that since Im non making aA comparing survey, I was acquiring somewhat confused as to how I can word my hypothesis. Yes.A I would mention some literature to endorse up the hypothesis that the add-on of synergistic ocular AIDSs better acquisition and so depict what you have made taking this into history. In response to this demand, legion surveies compare pupil ‘s rating of the utility of instruction and acquisition with and without the support of a computerised histology instruction assistance ( Farah and Maybury, 2009, Rosenberg et al 2006, Weaker and Herbert 2009 ) . Indications are that although the passage from traditional microscopic slides may non needfully better on pupils ‘ trial tonss, the enthusiasm in their attack to histology has been greatly improved. These findings suggest that possibly transference from two dimensional picture-like microscopic images and application of some signifier of interactivity holds ocular entreaty to the user. This evidently has an impact on their return on the topic, which indicates that traditional methods of being placed with a set of slides and a light microscope is non prosecuting adequate to be appealing to pupils. Further to this, different applications have been made to histology to invigorate up the two-dimensionality of the stained microscopic slide. The most basic attack but non rather effectual have been the efforts of many universities to do available their histological resources to pupils anytime and anyplace ( weaker and Herbert, 2009, Rosenberg et. Al 2006, Salajan and Mount, 2008 ) . The Dentistry section of University of Dundee has their ain aggregation made available via the Virtual Learning Environment ( VLE ) for pupils to entree and utilise as they like. As the ruin of many virtually available histology, the degree of interactivity is merely limited to the show of labelling of the cardinal constructions in a slide image. This lone aids the pupils to some point ; they can accomplish the ‘laboratory experience ‘ but at a location of their pick. More conventional methods of incorporating histology to a more learner-friendly format include the use of the current and most recent engineering that are soon available in this fast traveling technological industry. Three-dimensional modeling, practical world and sharp visual image of biological constructions in peculiar, is one major way where instruction has been steadily heading ( Trelease, 2002 ) . Brisbourne et Al. ( 2002 ) innovatively collaborated lifes into the instructions of histology, utilizing a web-based multimedia acquisition assistance called HistoQuest. Their lifes aim to incorporate the existent maps of the cells to a histological slide and assistance pupils in understanding the major constructs and physiological maps, non merely to recognize and label a construction. Mental modeling is the theory and aim behind their work. Mental modeling is described as the procedure of incorporating a cognition platform on which the pupils can so construct up on. This is the underlying thought of this research proposal ; can seting the scenario of which the tissues were cultured from, i.e. for illustration a glomeruli of a uriniferous tubule from the kidney, enable the pupil to later execute better academically? The Inner life of the cell life by Bio Visions from Harvard University is a alone illustration of life created with a ‘digital visual aspect ‘ of the cells where the microscopic universe is rendered into three dimensions. Sandberg ( 2002 ) created a series of computing machine aided synergistic histology over a figure of old ages and through the experience commented on the fact that long distance acquisition, immediate feedback and holding a merriment interface was greatly appreciated by pupils. Having been able to run into pupils and lectors involved in learning and larning histology at this university, their sentiment on the proposal at manus was priceless. There decidedly seems to be a niche for an improved histological instruction assistance, surely at this university. as image acknowledgment expertness is an art that can merely be developed through clip, preparation and experience. Recent promotions in engineering has facilitated instruction and acquisition of histology. There has been legion histology Atlass and etc, by far the effectivity of a tutorial that incorporates 3D histology slides and Reconstruction of 2D slides into 3D tissue theoretical accounts alongside 3D variety meats has non been addressed. Research is missing in this peculiar country. Students require aid in placing Merely by looking at a slide you can merely recognize the forms, which is 2D but retracing 2d images from slides into rotatable 3d images will assist construct the pupils to understand the microscopic specimen. The transference of the survey stuff will be facilitated by the 3D theoretical accounts as visualizing aid the pupils understand the topic easier Students frequently express troubles larning with the traditional microscope and slide set. histology is a capable country that has been germinating. Histology instruction is an active country of research that has been spread outing due promotions of engineerings. Health scientific discipline topics that require ocular acquisition can be supplemented to with ocular idea procedure required. This research survey is concerned with planing a multimedia interactive ( MMI ) Purposes and aims: This survey will be designed to analyze whether the degree of interactivity and presence of visually appealing 3D cellular modeling can better apprehension and memory keeping of histology. The e-learning tutorial will be based around an introductory histology practical on colon malignant neoplastic disease that first twelvemonth medical pupils undertake. Before the practical category, they will hold minimum or no experience of histology and after the few hours spent in practical, do non revisit histology once more until later old ages in the class. the tutorial that contains 3D cellular theoretical accounts alongside the histology slides and will be necessitate them to be more synergistic e.g. prompted to snap more links on the page to voyage through the tutorial, options provided to travel the 3D cellular theoretical accounts around 360 grades etc. Both groups will be asked to finish a brief pre-tutorial questionnaire ( see terminal of papers for an illustration ) to find whether they have any old experience with utilizing microscopes and histology. At the terminal of the e-tutorial, the survey groups will be quizzed on what they experienced on the tutorial to prove the effectivity of the tutorial in helping memory keeping ( see terminal of this papers for sample questionnaire ) .

A Personalised Induction Will Always Be More Effective. Discuss

Essay 2 A Personalised induction will always be more effective. Discuss (Word count = 2198) Introduction In this essay I will describe what a personal induction is and how it is composed then discuss the reasoning behind why they may be more effective for clients seeking change via hypnosis rather than using standard generic inductions. I will also look at some of the potential issues surrounding personal inductions before drawing a conclusion. But first we need to look in a bit more detail as to how they work and why they may be helpful in helping the client achieve their aim. It is has been stated that when we communicate with people only 7% of the communication is made up from the words we speak and the remaining 93% is made up of the tone and volume of the words (38%) and our body language (55%) (Chrysalis, Module 2). Although commonly quoted these figures are in fact quoted out of context from the original two limited experiments undertaken by Albert Mehrabian et al in 1967. If this were so then we should be able to understand someone communicating with us in a language we do not speak, which is not the case. However the three elements do pay a role in how we communicate with each other just not in the ratio outlined. As we know people are complex individuals. We view, make sense of and interact with the world around us all in slightly different ways. These differences are due to a number of internal and external processes that occur from the moment we enter the world and continue to develop, hopefully, until we leave it. External information from our environment reaches our brains via our 5 main senses, or sensual modalities. These are visual (sight), audio (hearing), kinaesthetic (feeling), olfactory (smell) and Gustatory (taste). This inflow of information from the five modalities is in turn monitored and filtered by the brain, most likely by our subconscious mind due to the volume of input, and anything that requires our attention is flagged up to the conscious mind so that we can take the necessary action/non-action required. I use the term non-action here to distinguish between something the subconscious mind views and flags as a threat that requires immediate action and something that on reassessed by the conscious mind, overridden no action required (e. g. being surprised by your son with a rubber snake! ). â€Å"The Psychology of Personal Constructs† (Kelly 1955), a theory of how personalities develop, describes how we may interpret reality through an internalised process called â€Å"constructs†, these are units of interpretation which serve as templates, or filters, for how we look at, and make sense of the world and how we can use these to predict future events. Some of these constructs may very well be intrinsic and hard wired into our subconscious from birth, like a fear of snakes or of heights which could be construed as common sense phobias and linked to our natural survival instincts. However most of the constructs that we use to make sense and judge the things around us, and our reactions to it, are developed over time as we learn to interact with our environment, and by our own experimentation, living in it. These internal constructs are shaped by external influences, our cultural up bringing, our language and by our past experiences. For example I have a fear (Not really a phobia! ) of going to the dentist, this is based on my early experiences as a child, before the introduction of the high speed drills and latest anaesthetics, being told it would not hurt. Then realising, during the actual procedure, I had been lied to and it did! It is these internal constructs, our likes and dislikes, our internal generalized assumptions and our prejudices, which develop differently within us over time so that each individual construes reality differently, even when placed in the same objective circumstances, that generate our view of the individual personality. Use of Modalities in Personalised Inductions Of the five sensual modalities mentioned earlier there are considered three main modalities (visual, auditory and kinaesthetic) and two subsidiary ones (olfactory and gustatory) and it is the three main modalities that are used for personalised inductions. Within the three main modalities each person will have one that is dominant or preferred and each individual’s preferred modality can be ascertained by careful, inconspicuous, observation and questioning of the client by the therapist during the sessions, taking note of the way they dress, the language they use (words and tone), their body language (the way they breath, their postures and gestures) and the work and pastimes they undertake. The inductions are constructed using wording and phrases that fit with the clients preferred modality. Some General Attributes of the Modalities 1. Visual People with a preference for this modality have good imaginations that allow them to fantasize and daydream whilst suspending the analytical/critical element of their mind. They like things to look nice, and be involved in things that involve seeing like art, photography, drawing, or films. They may like bright colours and be observant and creative. Clues that can be found in their choice of words are; look, see, appear, focus, imagine, references to bright colours or neatness. In phrases such as; â€Å"I see what you mean†, looks good to me†, It just goes to show†, â€Å"paint a picture†. They tend to speak faster as they think in images and pictures and in a high clear tone using shallow breathing. They hold their bodies upright and may have a thinner body type. 2. Auditory Auditory people listen internally to sounds and music, they are more logical in their thinking and tend to absorb sounds rather than sights around them. They are sensitive to any noise that is obtrusive to them and are unable to concentrate if sounds around them were not to their liking. They prefer work and pastimes that involve hearing, words or listening. Their choice of words may be; listen, hear, sound, say, discuss. In phrases such as; â€Å"I’m all ears†, â€Å"that sounds good†, â€Å"loud and clear†. They tend to speak in a melodious tone and at a pace between the visual and kinaesthetic person. Their breathing tends even to be centred in the middle of the chest They are good listeners and often will put their head to one side as they listen. 3. Kinaesthetic Kinaesthetic people tend to be empathetic. They are the ones who can â€Å"feel† a person’s emotions and can tune into moods quickly. Even if the person is displaying a smile a kinaesthetic person will be able to â€Å"feel† the hidden emotion if the smile is false. They tend to touch everything and will gladly ignore clutter if the place â€Å"feels† right as they simply don’t see it. Their choice of words may be; touch, solid, grasp, hard, cool, move In phrases such as; â€Å"I know how you feel†, â€Å"kick some ideas around†, â€Å"put you finger on it†. They may speak in a soft low tone with pauses in their speech. They may breathe deeply from their abdomens. They tend to have rounded shoulders and a more relaxed body posture. These are the three main modalities (Chrysalis, Psychotherapeutic Counselling, Year 1, and Module 2). However as the process of personality development is a dynamic one so the preferred modality will change over time. Especially where any therapeutic elements are engaged. Further Dimensions in Personalising Inductions There are four further dimensions which enhance the personalised induction. These are Permissive and Authoritarian inductions direct and indirect suggestions used within the inductions. Permissive Inductions These inductions are nurturing and non-judgemental in style and they are constructed so that the client has some control of the hypnotic process. The words used are softer and more caring and leave the client choice in the actions asked by the therapist. The client and the therapist are treated as equal partners. Comments like; â€Å"you may like to close your eyes†, â€Å"you might like to move around a little† bracketed with â€Å"that’s OK to do so† so giving choice and permission to the client. The clients most responsive to this will be those who are more imaginative and creative and do not dispute changed states of reality or ideas or those who have undertaken a few sessions of hypnosis already. This style is successful on people who are reaching goals like improving their behaviour or their working conditions. Authoritarian inductions Authoritarian inductions by contrast are commanding and direct. Their purpose is to establish control over the client. This technique was used in the early days of hypnosis as it was considered that the hypnotist would have greater success this way and is the classic view that a lay person would have of a hypnotherapist today (Hypnosis for Change, Hadley & Staudacher, 2001). Comments will be more direct; â€Å"Close your eyes†, â€Å"you will listen to my voice†, â€Å"I want you to relax†. This induction is best used on people that respond to authoritarian figures or on people that are new to the hypnotic process and expect this style from the hypnotist. This style is more successful on those who are seeking a specific target, losing weight or giving up smoking for example. Direct and Indirect Suggestions Direct suggestions are an obvious command or instruction to the client during the induction, â€Å"Now Close you eyes† and an indirect suggestion is also aimed at achieving a result but contains no commands. It maybe that in a moment or two, whenever you are ready, your eyes may wish to close.. † The use of direct or indirect suggestions will depend on the type of therapy that is being undertaken. Therapists generally believe that the indirect suggestions hold greater sway as they overcome any client resistance, this is a process where the client blocks the hypnotic process due to some form of anxiety. Indirect suggestions lend them selves to permissive i nductions. Direct suggestions lend themselves to authoritarian inductions. So now that we have an overview of the elements that aid the construction of a personalised induction. So how can they be helpful? As each client is an individual they expect to be treated as such. The therapist needs to quickly build rapport between them to engender trust and by explaining that the induction being used is tailored to them specifically shows a commitment by the therapist to the client. The initial assessment of the client may not produce enough observational evidence to use a genuine personalised script at first, so a generic one may do. However over a few appointments it should be possible to produce one that fits the clients preferred modality by careful observation of the client’s speech patterns or by a simple test (see appendix B for an example of a simple modality test – Successful NLP, Lazarus, 2010) and permissive or authoritarian view (Chrysalis, Psychotherapeutic Counselling, Year 1, and Module 2 pg 18 Client Assessment). However this course of action may be a laborious undertaking for little return and the therapist may get caught up in the process of producing a perfectly personalise induction at the expense of treating the client. Compounding Modalities Personalised inductions do not lend them selves well to A way of overcoming the requirement to tailor inductions would be to employ what is termed a compound induction. This induction uses words and phrases covering all modalities so that it will feel â€Å"Right† to the client from the beginning. The only adjustment required would to make this either permissive or authoritarian. There are situations where personalised inductions may not add any value. They can’t be used for group sessions for weight loss or giving up smoking for example. You also can't use them for recorded scripts or distribute them for others and they take up a lot of time in their production. Another issue with focussing on personalised inductions, is that they could imply that one's preferences and modalities are fixed. This is not the case. You might meet me for an initial consultation, presume the client is primarilly visual and inclined to prefer an authoritarian approach. However, the following weeks events could mean that next time you meet – after you've prepared your personalised induction – it is not at all appropriate or ffective. Conclusion We use personalised inductions because people are individuals and deserve to be treated as such. However, it it precisely because we recognise that people are individuals and dynamically unique, that we should realise that the initial consultation can't tell us everything we ever need to know about them. A personalised induction which is not dynamic can presume too much and pidgeonhole someone from the start with the therapist losing sight of the actual person. To the detrement of the client as they become just part of the process. I believe that the initial use of compound inductions would be more benificial to the client/therapist relationship and if these did not prove successful for the induction to be made more personal. So it is not a matter of which induction is more effective but how the induction envolves to meet the needs of both the client and the therapist to achieve a satisfactory theraputic outcome. References 1. Chrysalis, Psychotherapeutic Counselling, Year, Module 2, 1-2 07/2010. 2. Hadley, J & Staudacher, C, Hypnosis for Change, New Age Books, New Delhi, 2001. 3. Kelly, George The psychology of personal constructs. New York: W. W. Norton & Company, Inc. 1955 4. Lazarus, Jeremy, 2010, Successful NLP, Crimson Publishing, Richmond, Surrey, 2010 5. Mehrabian, Albert and Morton Wiener, â€Å"Decoding of inconsistent communications,† Journal of Personality and Social Psychology 6:109-114, 1967 6. Mehrabian, Albert and Susan R. Ferris, â€Å"Inference of attitudes from nonverbal communication in two channels,† Journal of Consulting Psychology 31:248-252. 1967. Appendix A – Preferred Representational System Questionnaire For each of the following statements please place a score next to every phrase using the following: 3 = next best description of your preference 2 = next best description after 3 above of your preference 1 = least likely description of your preference 1. Generally I make important decisions based on: 1. a__ which way looks best to me. 2. b__ which way sounds best to me 3. d__ my gut level feelings, what feels best to me 2. During a heated debate I am most likely to be influenced by: 1. b__ peoples’ tone of voice . a__ whether or not I can see the other person’s point of view 3. d__ how I feel about the topic 3. During a meeting I like information to be presented 1. a__ in a way that is neat and tidy, with pictures and diagrams 2. d__ in a way I can grasp and/or I can get a hands-on experience 3. b__ in the form of conversation so that we can discuss and I can ask questions 4. My favorite hobbies and pastimes typically involve 1. b__ listening to music, the radio or talk ing with people 2. __ watching films and other visual arts 3. d__ doing sport activities and generally moving about 5. I tend to resolve problems by 1. a__ looking at the situation all the alternatives possibly using diagrams 2. b__ talking through the situation with friends or colleagues 3. d__ trusting my intuition and gut felings 6. When with my friends 1. a__ I enjoy watching how they interact and behave 2. d__ I need to hug them, or sit close to them, when speaking to them 3. b__ I enjoy talking to them . I prefer to learn a particular aspect of a sport or activity by 1. a__ watching how the teacher or coach does it 2. d__ having the teacher or coach adjust my body into the right position 3. b__ listening to explanations, discussing and asking questions 8. When at a presentation I am most interested by 1. b__ the tone of voice and the way the presenter speaks 2. a__ the visual aids used by the presenter 3. c__ the opportunity to get to grips with the content, perhaps by actuall y doing an activity |a |b |c | |1 | | | | |2 | | | | |3 | | | | |4 | | | | |5 | | | | |6 | | | | |7 | | | | |8 | | | | |total |Visual=XX |Auditory=XX |Kinaesthetic=XX

The Situation of Fdi in Vietnam

The situation of FDI in Vietnam Inflow of FDI In 1987, Vietnam for the first time issued its ever first Law of FDI. Despite its relative short history, Vietnam has managed to attract a substantial amount of FDI. In relative term, Vietnam has been quite successful as compared with other countries, ranking the third recipient in the ASEAN [pic] Firgure 1: FDI Inflow into Vietnam during 2000-2010 (source GSO) Figure 1 shows the overall trend of FDI inflows in Vietnam for period 2000-2010.Together with the number of investment projects, the amount of registered capital for licensed projects were stagnant in the fourth first years of 20th century which is generally referred to as the circumstance of World Crisis period in Vietnam. Beginning the year2004, the amount of registered capital had a sign of developing and the registered capital peaked in the 2008 and dropped sharply subsequently when many multinational companies did not want to share their limited little capital as well as to fo cus on capital to reform their domestic enterprises seriously impact on Vietnamese economy.This phenomenon is most apparent in late 2008 and early 2009. Also, due to the influence of the financial crisis and the contraction of the credit markets, transnational companies are affected more or less. In 2008, merger and acquisition plans of transnational companies has declined 35%, down sharply from 2008. According to recently released statistics report of the Foreign Investment Agency also said that the implementation of FDI capital in 2011 is estimated at $ 11 billion, with the implementation of 2010 and contributed 25. 9% of the total investment of the whole society.Do not complete the plan (the plan is $ 11. 5 billion). Although only 74% compared to 2010, but this figure is encouraging in the context of global economic and domestic difficulties. The amount of registered capital increased by $ 3. 1 billion, 1. 65 times the registered capital increase in 2010 (1. 89 billion USD). This shows that foreign investors remain positive reviews about business and investment environment in Vietnam. FDI made in 2011 is estimated at $ 11 billion, equivalent to 2010 and contributed 25. 9% of the total investment of the whole society. 2. 2 Sectoral distribution of FDITable 1 | |Number of projects |Total registered capital( Mil|Implementation capital (Mil| | | |USD) |USD) | |Total |14998 |229913. 7 |88945. 5 | |1988 |37 |341. 7 | | |1989 |67 |525. | | |1990 |107 |735. 0 | | |1991 |152 |1291. 5 |328. 8 | |1992 |196 |2208. 5 |574. 9 | |1993 |274 |3037. 4 |1017. | |1994 |372 |4188. 4 |2040. 6 | |1995 |415 |6937. 2 |2556. 0 | |1996 |372 |10164. 1 |2714. 0 | |1997 |349 |5590. 7 |3115. 0 | |1998 |285 |5099. |2367. 4 | |1999 |327 |2565. 4 |2334. 9 | |2000 |391 |2838. 9 |2413. 5 | |2001 |555 |3142. 8 |2450. 5 | |2002 |808 |2998. 8 |2591. | |2003 |791 |3191. 2 |2650. 0 | |2004 |811 |4547. 6 |2852. 5 | |2005 |970 |6839. 8 |3308. 8 | |2006 |987 |12004. 0 |4100. 1 | |2007 |1544 |21347. | 8030. 0 | |2008 |1557 |71726. 0 |11500. 0 | |2009 |1208 |23107. 3 |10000. 0 | |2010 |1237 |19886. 1 |11000. 0 | |Prel. 2011 |1186 |15598. 1 |11000. 0 | Table 2 | Number of | Total registered capital( | | |projects |Mil USD) | |TOTAL |13440 |199078. 9 | |Agriculture, forestry and fishing |495 |3264. 5 | |Mining and quarrying |71 |3015. | |Manufacturing |7661 |94675. 8 | |Electricity, gas, stream and air conditioning supply |72 |7391. 6 | |Water supply, sewerage, waste management and remediation |27 |2401. 9 | |activities | | | |Construction |852 |10324. | |Wholesale and retail trade; Repair of motor vehicles and |690 |2119. 1 | |motorcycles | | | |Transporation and storage |321 |3256. 8 | |Accommodation and food service activities |319 |10523. 3 | |Information and communication |736 |5709. | |Fiancial, banking and insurance activities |75 |1321. 6 | |Real estate activities |377 |48155. 9 | |Professional, scientific and technical activities |1162 |976. 1 | |Administrative and support service activities |107 |188. 0 | |Education and trainning |154 |359. | |Human health and social work activities |76 |1081. 9 | |Arts, entertainment and recreation |131 |3602. 6 | |Other activities |114 |711. 5 | | | Table1 shows the total of foreign direct investment in each year from 1988 to early 2011 by the number of projects, the amount of registered capital and the amount of implemented capital for period 1988-2011.Table 2 gives further detailed breakdown by subsectors and by time period. As can be seen in the Table 1, the majorities of FDI inflows in Vietnam are into manufacturing in terms of the number of project register capital and implemented capital as well. Table 1, with its detailed breakdown by smaller economic sectors and by time period provides a much richer picture of the trend of FDI into Vietnam. First, within the manufacturing, while during the early part of 1990s, the majority of FDI inflows were in oil and mining sector, by the end of the last century and earl y this century, light and heavy industry sectors dominate the field. Further, while FDI in agriculture were marginal in the 1990s, now this sector account for a significant share in the total FDI both in terms of the number of projects and registered/implemented capital In the service sector, while getting smaller in relative terms, the hotel and tourism sector still remain significant. An important point is that is that in the early history of FDI, there was no FDI in many important service sectors such the construction of industrial zones, office, apartment, now these sectors start attracting significant portion of FDI inflows. 3. . Regional distribution of FDI [pic] According to official statistics by the Government Statistical Office (GSO) and the Ministry of Planning and Investment (MPI), all sixty four provinces in Vietnam have received FDI. However, the distributions of FDI across provinces are very much uneven. As shown in Figure 3, the South East region (covering Ho Chi Min h city and its surrounding provinces account for the largest share of FDI. In the North, Hanoi and neighboring provinces account for the send largest share of FDI, leaving a very small proportion for other regions.This pattern is due to the fact that Hanoi and Ho Chi Minh city are the two main economic hubs of the country. The concentration of FDI in Hanoi and Ho Chi Minh has been attributed to the increased cost of living and doing business in the two cities. This has led to a tendency that foreign investors are looking elsewhere for the investment location. In addition, the local governments in these provinces have now realized the importance of FDI and are actively attracting inward FDI in their respective regions/provinces. 2. 4 Country of origin Table 3 |Number of Projects | |Total registered | | | | | |capital ( Mil USD) | | |TOTAL |13440 | |199078. 9 | | |Of which | | | | | |Japan |1555 | |24381. | | |Korea Rep. of |2960 | |23695. 9 | | |Taiwan |2223 | |23638. 5 | | |Singapor e |1008 | |22960. 2 | | |British Virgin Islands |503 | |15456. 0 | | |Hong Kong SAR (China) |658 | |11311. | | |Malaysia |398 | |11074. 7 | | |United States |609 | |10431. 6 | | |Cayman Islands |53 | |7501. 8 | | |Thailand |274 | |5853. 3 | | |Netherlands |160 | |5817. | | |Brunei |123 | |4844. 1 | | |Canada |114 | |4666. 2 | | |China, PR |833 | |4338. 4 | | |France |343 | |3020. 5 | | |Samoa |90 | |2989. | | |United Kingdom |152 | |2678. 2 | | |Cyprus |11 | |2357. 9 | | |Switzerland |87 | |1994. 6 | | |Luxembourg |22 | |1498. 8 | | |Australia |261 | |1316. | | |British West Indies |6 | |987. 0 | | |Fed. Russian |77 | |919. 1 | | |F. R Germany |177 | |900. 2 | | |Denmark |92 | |621. 5 | | |Finland |7 | |335. | | |The Philippines |61 | |302. 3 | | |India |61 | |233. 8 | | |Mauritius |34 | |229. 2 | | |Indonesia |30 | |219. 7 | | |Bermuda |5 | |211. | | |Italy |40 | |191. 9 | | |Slovakia |4 | |147. 9 | | |Cook Islands |3 | |142. 0 | | |United Arab Emirates |4 | |128. 4 | | |Chanel Isl ands |15 | |114. | | |Bahama |3 | |108. 6 | | |Belgium |40 | |106. 7 | | |Norway |28 | |102. 4 | | | Poland |9 | |98. 7 | | |New Zealand |18 | |76. | | |Sweden |28 | |71. 7 | | Table 3 documents the distribution of FDI by investors in Vietnam. The top ten foreign investors account for around 80 percent of the total investment in terms of the number of projects, the total investment capital and the registered capital. As can be seen in the Table, the inward FDI in Vietnam was and still is dominated by regional investors. Investors from the Asian region account for 67 percent.Although, the US is a late comer to Vietnam, the inward investment inflow has increased significantly since 2001 after the conclusion of the Bilateral Trade Agreement (Parker et al 2005). For the European investors as a whole, the number of projects account for only about 10 percent, the total investment capital 15 percent and the register capital 20 percent. References : http://www. gso. gov. vn/default_en. aspx ? tabid=491 www. gso. gov. vn/default_en. aspx? tabid=491 https://www. google. com. vn/

Three most important elements that contribute to success

Three most Important elements that contribute to success In business doing. It is said that, â€Å"nothing ventured, nothing gained† to indicate that someone should do business if he or she wants to be rich. However, business is not easy and being successful in business doing is a more difficult thing. I myself think that there are three most important elements that contribute to success in business doing. First and foremost, One of the most important factor that contributes to success In business doing Is the employer.In fact, the leaders are who set up and operate different components of a business such as: direction In enterprise, human supervision, choosing target markets and calling for investment. Actually, in order to establish a business, presidents have to carefully think about what they will sell and who their customers are. In addition, good employers will know how to find out best employees who also contribute to success of business and have flexible and suitable p olicies to keep employees' faithful for a long time.Moreover, they themselves will coverer potential markets with various ways and develop It the support of effective co-workers. Another hard responsibility of masters is calling for investment. It is a difficult progress that requires them to concentrate their own capacity and experiences to convince investors believe in their products and potential developing in the future. So, the leaders who make huge and main success of a enterprise. Another main element contributing to success in business doing is the government support. In order to create favorable conditions for businessmen, the overspent may offer preferential policy In tax.Accordingly, there will be a period of 5-10 years when businessmen enjoy tax exemption or reduction. Furthermore, the government may give priority to businessmen by assigning land plots as business location with low land use right. There will be more support in site clearance, too. Businessmen can have mo re advantages in selling their products as they do not bother to find market. The government will use subsidy policy by which businessmen commodity are secured In contracts or enhanced by free remonstration. Last but not least, it is production technology that affect enterprise's business.This can be clearly proved in the current society with high competition. Truly, the more are the customers' requirements stern the more does enterprise's production line need to be improved better. For example, one of the most successful Vietnamese products In the world Is pottery of Mini Long company. At first, It was built up from craft villages and almost pottery products were made by workmen who have good opacity, then this company invested a lot of modern technological lines to manufacture much more beautiful pottery products.Nowadays, they have been exporting many products to a great deal of different nations consisting of markets with high criteria such as Europe, United Kingdom, united Stat e†¦ This demonstration represents the success by using modern technology in producing progress. In conclusion, to succeed In business doing we need to have a lot of different think that are most important and it is elements that contribute to success in business doing.

Patagonia Another Way of Doing Business Essay

1Introduction Patagonia was founded in 1957 by Yvon Chouinard who defines himself as a reluctant business man. He started his business as a way to climb and surf year long, seeking to build the best product to satisfy his passion. â€Å"Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis. † –Patagonia’s Mission Statement Patagonia grew out of a small company that made tools for climbers. Alpinism remains at the heart of a worldwide business that still makes clothes for climbing as well as for skiing, snowboarding, surfing, fly fishing, paddling and trail running. Customers are willing to pay a premium for the Patagonia brand and environmental ethic. The company’s goal is as simple as it is challenging: to produce the highest-quality products while doing the least possible harm to the environment. Yvon Chouinard founder and owner of Patagonia has done business differently since the beginning of the company, placing environmental sustainability and social welfare of his employee before profit. Three examples of the company practice will show how marketing and business can meet ethical behavior. Patagonia: a different workplace environment Patagonia is hiring only passionate people (friends, family†¦) who are also product user so they don’t have to understand the customer because they are the customer. Patagonia has developed the Let My People Go surfing flextime policy to cope with the employee passion (surfing, backcountry skiing†¦). There are no private offices and the architectural layout keep communication opens. The cafeteria where employees can gather throughout the day serves healthy, mostly vegetarian food. The company has also an on-site child care center, the presence of children playing in the yard, or having lunch with their parents in the cafeteria helps keep the company atmosphere more familial than corporate. Patagonia has a program that allows employees to take off up to two months at full pay to work for environmental groups. Patagonia fosters creativity and authenticity through its work environment and hiring process enabling the development of original products. 3Patagonia: The 1% for the Planet Initiative Since 1985, Patagonia has devoted 1% of its sales to the preservation and restoration of the natural environment. The company has awarded over $46 million in cash and in-kind donations to domestic and international grassroots environmental. In 2002, founder of Patagonia, Yvon Chouinard, and Craig Mathews, owner of Blue Ribbon Flies, created a non-profit corporation to encourage other businesses to do the same. 1% For The Planet is an alliance of businesses that understand the necessity of protecting the natural environment. As of today 1401 companies are members of the 1% for the Planet Initiative and donate 1% of their sales to a network of 2,735 environmental organizations worldwide. More than a marketing campaign, The 1% for the Planet Initiative is a really strong statement from Patagonia (no matter what are the financial results 1% of its sales will serve the environmental cause every year), it has reinforced the company corporate social responsibility and ethical image, hence the loyalty of its core customers. 4Patagonia: The Common Threads Initiative This marketing program first asks customers to not buy something if they don’t need it, then if they do need it, Patagonia ask that they buy what will last a long time and to repair what breaks, reuse or resell whatever they don’t wear any more. And, finally, recycle whatever’s truly worn out. Patagonia with The Common Threads Initiative is the first private company launching a marketing campaign telling its customers to buy less or to buy used gear. In September 2011 Patagonia launched an online marketplace in collaboration with eBay for customers to sell and buy their used Patagonia products. This feature is displayed on the homepage of patagonia. com. Recycling is what we do when we’re out of options to avoid, repair, or reuse the product first. That’s why I am so impressed with Patagonia for starting its Common Threads Initiative with the real solution: Reduce. Don’t buy what we don’t need. Repair: Fix stuff that still has life in it. Reuse: Share. Then, only when you’ve exhausted those options, recycle (Leonard, 2011). This new marketing campaign was unveiled at the New York fashion week as an experiment. Only a private company without public shareholder and a charismatic leader with strong belief can promote such a different business attitude. 5Conclusion Patagonia has always done business and marketing differently. In the seventies Chouinard Equipment had become the largest supplier of climbing hardware in the U. S. It had also become an environmental threat because its gear was damaging the rock. Yvon Chouinard and his partner decided to phase out of this business even it if was the main source of revenue for the company, it was the first environmental step for Patagonia. Instead of focusing on profit the company took a big risk by discontinuing a successful line of products to promote an alternative solution (aluminum chocks) for climbers. It became a success because Patagonia crafted the right product with the right message and stayed true to its core values. Today with the Common Threads Initiative they are pursuing the exact same philosophy and trying to push the industry to adopt more ethical business behaviors. Patagonia’s highly public search for a new way of doing business implies a new kind of relationship with customers, reinforced by unconditional guarantees, extremely high product quality and an explicit commitment to ethical codes of behavior (Reinhardt, 2000).

The Metamorphosis by Frank Kafka Essay Example | Topics and Well Written Essays - 750 words

The Metamorphosis by Frank Kafka - Essay Example In addition to this, there is one theme that makes up a major part of this story. In various part of the story, Kafka expresses his believe that Gregor's metamorphosis is a symbolic one rather than a physical one. By giving the story the title metamorphosis, the readers of this story are more likely to expect or believe that Gregor had turned into a real scary creature. However, Kafka expresses his view that Gregor's metamorphosis is a symbolic one rather than a physical one through various texts in the story, each of which explains the theme in various contexts. At the beginning of the story, Kafka explains how Gregor wakes up one day to find that he has turned into monstrous insect-like creature and this makes his family to run away from him (Kafka 539). The running away is an indication that the family was seeing a totally new and terrifying creature of what used to be one of them. This is also noted when Gregor examines himself and wonders what has happened of him. However, there is something about his transformation that makes Kafka to believe that it Gregor has not turned to a real vermin. Instead, he has become a vermin in psychological or moral sense. Kafka states that when Gregor realised he had changed, he does not seem to readily accept his new look. He fights with his new reality and how much it has incapacitated him and questions how such changes could occur. He does his best to get out of bed and go to work because he still has the will power to go. However, he could not manage and finally, he resorts to lying back hoping that taking some time and thinking clearly will resolve the situation (Kafka 540). The will power that Gregor displays is an indication that his transformation was not a physical one. ... The will power that Gregor displays is an indication that his transformation was not a physical one. He could not have really wanted to go and mix with normal human beings if he himself had turned into something strange. The transformations where therefore internal and Gregor was seeing the possibilities of him fighting to live amongst people and work despite the changes that have taken place in his life. He was also seeing he possibilities of being restored to his previous sound state. In other words, there was a possible intervention to it. No such interventions could be possible if Gregor had turned to a real terrifying creature. In another place, Gregor says, â€Å"How about going back to sleep for a few minutes and forgetting all this nonsense.† By terming the transformations as nonsense, Gregor was in essence indicating that he was he was experiencing some unhealthy changes in his thoughts. This is also supported by his decision to resolve to some clear thinking as a way out of this problem. For a normal human being, it does not sound realistic for one to wish away some physical changes that have taken place in one’s life because no amount of wishing can take them away. However, some psychological or moral disturbances or abnormalities can be resolved by taking time to rest, going through counseling, psychological therapy and other forms of rehabilitations. When Gregor’s situation grew worse, he became unbearable to his family and some of them even saw him as a threat to them. For example, his father throws some apples on him when he met him outside. This is the monster in him that Kafka implies and is an indication that the changes in his thoughts had now made him wild or too absurd in his behaviors. These are characteristics of persons suffering