Professional Tennis Has Inspired Much Of My Intrinsic Growth

I still recall the many hours spent as a kid hitting a tennis ball against the drywall in my empty garage. Tennis has inspired much of my intrinsic growth since then, both socially and mentally, developing two core values that I continue to adhere to today: persistence and making a substantial impact. Consistently pushing through situations in which I have struggled has contributed to my persistence and my desire to excel, whether as a professional tennis coach or as an aspiring physician in a medical care facility. I have come to learn that with people in general, there is really no losing; everyone has something they want or need that makes them tick, and throughout my tennis coaching career, I have found that the more you are able to understand people’s wants or needs, the more influential you can be for them. I began volunteering overnight on Fridays in the Emergency Department of James A. Haley Veteran’s Hospital. From 8 p.m. to 7 a.m., I stocked rooms with medical supplies for incoming patients and cleaned their rooms after being discharged. I would then leave for my 8 a.m. Saturday job as a tennis coach of group and private lessons for all ages and skill levels, working through the late afternoon. In the ED, I spent several hours observing medical procedures and patient interactions with Drs. Heagle, Abraham, and Ahmad, all of whom were willing to educate me on the logic behind their differential diagnoses. Through their collective enthusiasm for this field andShow MoreRelatedGp Essay Mainpoints24643 Words   |  99 PagesCelebrity as a role model h. Blame media for our problems i. Power + Responsibility of Media j. Media ethics k. New Media and Democracy 2. Science/Tech a. Science and Ethics b. Government and scientist role in science c. Rely too much on technology? d. Nuclear technology e. Genetic modification f. Right tech for wrong reasons 3. Arts/Culture a. 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Wilson and Colin Gilligan to be identified as the authors of this work has been asserted in accordance with the Copyright, Designs and Patents Act 1988 No part of this publication may be reproduced in any material form (including photocopying or storing in any medium by electronic means and whether or not transiently or incidentallyRead MoreMetz Film Language a Semiotics of the Cinema PDF100902 Words   |  316 Pages1979, p. 224) , and discours image when translated as image discourse is not very clear, since it is referring to film, which is made up of images. The following rough spots occur only once each: Unusual (p. 5) translates weakly insolite, which has also the connotation of strange, disquieting, surprising, unexpected, and uncanny. A slice of cinema (p.14) would be preferable to a piece of cinema. Narrative agency rather than instance; de-realizationor de-realizing rather than unrealizingRead MoreMarketing Management 14th Edition Test Bank Kotler Test Bank173911 Words   |  696 Pagesthe following statements about marketing is true? A) It is of little importance when products are standardized. B) It can help create jobs in the economy by increasing demand for goods and services. C) It helps to build a loyal customer base but has no impact on a firms intangible assets. D) It is more important for bigger organizations than smaller ones. E) It is seldom used by nonprofit organizations. Answer: B Page Ref: 4 Objective: 1 Difficulty: Easy 2) ________ is the art and

Kate Chopin A Feminist Perspective - 1515 Words

Kate Chopin, as a forerunner of feminist authors in 19th century, also interprets her understanding of how one’s social status can affect his/her ability to choose marriage suitors and make marriage decision. In the story, â€Å"love† or â€Å"affection can be given up for reaching higher social ladder. People on â€Å"top† have more power to make decision on marriage than people with lower â€Å"ranks†; also, males have more power to make decision than women. As a result, female with lower â€Å"ranks† is more likely to attracted by males with higher â€Å"ranks†. But males want to find an equal or beneficial marriage for themselves. People follow these rules in marriage selection process in order to reach better equality in marriage. It reminds me of the traditional culture in China. In old times of China, young women cannot date or talk with males, and their marriages must be arranged by their parents in order to be equal. And even some p eople today still believe in that only equitable marriage will leads to happiness. In article â€Å"Ratoinal Choice and the Price of Marriage†, Robert Cherry defines equitable marriage as â€Å"one in which sexual behavior and the allocation of household time and income are determined by only comparative advantage and each individual’s endogenously-determined preferences†¦.The actual services provided by each spouse in the typical marriage can deviate from those which should be provided in equitable marriages † (Cherry, 1998). However, an equitable marriage is not only definedShow MoreRelatedThe Feminist Movement By Kate Chopin And Boys And Girls By Alice Munro1231 Words   |  5 Pagesfall into a sense of entrapment brought on by the superiority complex of men. The feminist movement, which began in the late nineteenth century, works to disprove this false perception. The movement describes a fight for political, cultural, and economic rights equal to that of men. Two short stories, â€Å"The Story of an Hour† by Kate Chopin and â€Å"Boys and Girls† by Alice Munro, relate experiences from female perspectives, highlighting oppression against women. The authors use different techniques toRead MoreAn Examination Of How Kate Chopin s Work1298 Words   |  6 PagesENGL 1102 – Comp/Lit Essay 2 (Mulry) Sellers, James R – 920022413 Due Date: April 20, 2015 An Examination of How Kate Chopin’s Works Taken Together Contribute to our Understanding of Her Time and the Place of Women in Society Looking at themes present in his short stories and novels, Kate Chopin presents examples of female strength and an assertive rebellion to the social norms during the late 1800s. By seeking to transparently and boldly portray the risquà © behavior of her lead characters, whichRead MoreThe Storm By Kate Chopin Essay1508 Words   |  7 Pages Kate Chopin was an American author who wrote the short story â€Å"The Storm†. It takes place somewhere down in Louisiana at a general store and at the house of Calixta, Bobinot who is the wife of Calixta, and their son Bibi. The other character in the story is the friend of Calixta, Alcee Laballiere. The story begins with Bobinot and Bibi in the general store to buy a can of shrimp; meanwhile, at home, Calixta is at home doing chores when a storm develops, which makes her worry about Bobinot and BibiRead MoreAdele Ratignolle Essay788 Words   |  4 PagesIs there one definition of feminism? Kathleen M. Streater wrote the article, Adele Ratignolle: Kate Chopin’s Feminist at Home in The Awakening. The peer-reviewed journal entry was published in The Midwest Quarterly and seems to be the only article written by Streater as it is difficult to find much information on Streater. Streater made a convincing argument throughout the article by using expert quotes that bolster the position she took in addressing Edna’s radical feminism. Streater said, â€Å"ToRead MoreIn The Life And Writings Of Kate Chopin And Mary E. Freeman,1343 Words   |  6 Pagesthe life and writings of Kate Chopin and Mary E. Freeman, how can you see the obvious cry for women to have an equal status in a man’s world? Chopin and Freeman lived in a time when men dominated women; a woman’s job was to marry, have a home, and raise children. Women were their husband’s property and law did not protect them if they were abused. (Plaza) Owning land, making financial decisions, and voting was among the many things women could not do. Freeman and Chopin both used their literaryRead More Feminist Perspectives in a Story of an Hour Essay example985 Words   |  4 PagesFeminist Perspectives in a Story of an Hour A Woman Far Ahead of Her Time, by Ann Bail Howard, discusses the nature of the female characters in Kate Chopin’s novel’s and short stories. Howard suggests that the women in Chopin’s stories are longing for independence and feel torn between the feminine duties of a married woman and the freedom associated with self-reliance. Howard’s view is correct to a point, but Chopin’s female characters can be viewed as more radically feminist than HowardRead MoreWomen Vs. Oppression : The Continuous Struggle For Equality1590 Words   |  7 Pageshowever, feminist (women and men) are fighting against these controversial roles implemented to them by society and culture. Many have the urge to presume that a feminist is a stereotypical man-hating activist who believes all the troubles in the world are caused by men. Feminism is anything but a stereotype; in fact the definition of feminism is â€Å"the advocacy of women’s rights on the grounds of po litical, social, and economic equality to men.† Equality is the main aspect that ties feminist togetherRead MoreThe Awakening Feminism Essay1262 Words   |  6 PagesAfter reading The Awakening, by Kate Chopin, I believe the text is feminist. Whether Kate Chopin was deliberately writing for early feminists or not, the book has many early feminist ideas and it is shown through the main characters awakening by being eccentric. The author uses Edna Pontellier as an anti-conventional woman, breaking societal laws that govern her life, in search for individuality in a society that represses her. From a reader’s perspective in the early 1900’s, Edna would be a mentallyRead MoreThe Awakening By Kate Chopin1479 Words   |  6 PagesKate Chopin’s controversial novel, The Awakening, ignited turmoil because of her blatant disregard of the established 19th century perspective of women upholding strictly maternal and matrimonial responsibilities. Edna’s cand id exploration of the restrictions on women through her liberal behavior in a conservative Victorian society makes her a literary symbol for feminist ideals. Despite denunciation from other people, Edna chooses individuality over conformity through her veering from traditionalRead MoreLiterary Analysis Of Kate Chopin s The Story Of An Hour 1274 Words   |  6 PagesHaley Morrow Mrs. Crook AP English 25 Sept. 2015 Feminist Literary Theory in The Story of an Hour Women are no stranger to a socially constrained lifestyle and society, especially in the late 1800’s. Women were believed to live a certain way, fulfill certain roles and duties in the household, and to be extremely fragile and weak. This type of culture still exists today but not to the extreme that it once was. Kate Chopin, however, not afraid speak out against the implications of society breaks free

Life on a Small Farm free essay sample

To me every hour of the day and night is an unspeakably perfect miracle. Walter Chrysler. This is the first time I really observed my farm in great detail. I found things I never knew were there. I watched the animals and found out things about them that I never knew before. I’m really grateful to be living on a farm even though it’s a lot of work. Its an eighty-degree day in the middle of October. The sun is shining, the sky is clear, and everything is full of life. The trees are ruffled by the warm breeze. The reds, oranges, and yellows of the trees contrast the blue sky perfectly. The young roosters practice their crowing but sound like a childs strangled cry. The talkative ducks sit and quack, having a conversation amongst themselves. The goats scream, wanting to be let out of their pen so they can munch on the last of the green grass. The pesky Asian beetles swarm my house, scurrying around, trying to find a warm place for the winter. The dogs sit out in the sun, chewing on sticks, appreciating a lazy day. When the big, green truck comes, the dogs jump up and race to herd it. The old, lady dog jumps at the truck, chewing on its fender, leaving scratches. The truck comes to a stop and she goes back to her spot on the ground to take a nap. But when someone starts to work on the ground, she’s right there â€Å"helping you. She gets in your face, wanting attention. Once you yell at her and tell her to go and lay down, she slowly walks back and lays in the sun. The outdoor cat stalks some small animal in the brush. But the young black lab finds the outdoor cat and breaks his concentration. The young dog gives him a lick and the cat sits there in disgust. Finally, the cat gets tired of the young lab’s behavior. He then swats the dog and walks away. The young dog decides to leave the cat alone for now, bu t will probably be back to torment the cat once more. The cat walks over to the sand pile and rolls in it. He appreciates the warm sand; the dust makes his black fur look lighter. The dust covers up his gray hair. Now he is napping in the dust with the sun feeling like a warm blanket. He is content. The rabbits are in one big pen. In this one pen, they lay in the hay and cuddle with each other or chase each other around. One lays on a box in the pen so the others don’t find her. It gives her a break from the others who chase her. The water on the pond shimmers when the sun hits it. People work outside, the sweat glistening on their brows. It’s another busy day on the farm, and there is much to be done in preparation for winter. Dusk rolls around on this very warm day, and it starts to cool off. The bugs all stop buzzing and everything is getting sleepy. When the sun sets, a glorious mixture of pinks, purples, and oranges emerges, creating a picture-perfect sunset. The obnoxious mosquitos come out to play, biting every warm blooded creature they can find. The goats willingly return to their pen after a long day of playing and grazing. The dogs beg for their supper, then retire for the night. The tired people wrap up their work and retreat inside to settle down. It has been another busy day on the small farm and everyone is exhausted. The chickens start to roost in their barn, and the ducks huddle in a corner with their bills tucked under their wings. As the sun sets, planets start to become visible. Following them are the stars. The smell of smoke comes from the small campfire thats burning brightly in the growing darkness. People stand around the fire and roast marshmallows and hot dogs. The smell of burnin g sugar is apparent as well as the smell of cooking hot dogs. Everyone enjoys watching the fire change from blue, to red, then orange, and back again. There is a piece of wood that is charred and black on the outside, but on the inside it is glowing with a fiery orange.The fire has been put out and the dogs and people go inside to settle down.Night is upon the farm. Its a warm, breezy night in October. My eyes slowly adjust to the darkness. The stars become crystal clear and quickly catch my attention. Some stars shine more brightly than others, reminding me of how stars are just like humans. Some shine more brightly than others. The Milky Way becomes clear and there are millions of stars, I can see constellations like the Big Dipper, and Orion is starting to peek up on the horizon. Satellites race across the sky, unaware of where they are going, cursed to a lifetime of going around in circles. There are few lonely clouds in the distance. The few distant clouds are illuminated by the city lights of the small town Mahtowa. I peer down at the ground from my deck;I cant see anything. The ground is a black abyss. Looking straight ahead, I find that I cant see the green field or the thick woods. Everything has been engulfed by darkness. Even the fall colors that were so bright during the day time that they were almost impossible to overlook are blac k. Everything is asleep. Creatures like owls, coyotes, and weasels come out to play in the night. You can hear the coyotes in the distance. They are laughing and howling. The dog gets up and barks at the dark, protecting us from anything that might be lurking in the shadows. She can sense the tiniest noise of a field mouse running through the fallen leaves or a slight breeze in the trees. She lets out a small woof, letting the darkness know that she is a tough dog. When the coast is clear, she saunters back into the garage and goes to bed. Everything is finally asleep. Like Walter Chryslers wise words, I have come to realize that every hour of every day is a miracle that is perfect. That there are small treasures in everyday life that most people overlook. Despite the hard work of living on a farm, there are good things that can come from it. I like living amongst all of these animals; they have become my family. There is beauty in everything, and, once in awhile, we should stop and appreciate these beautiful things, because one day, it might be too late.

Trade Unions. Final Report on Industrial Relations

Introduction Print media has been the most powerful pathway for the transmission of fashion, fashion designs and other elements of the fashion industry. In fact, fashion magazines have been the key to the fashion industry (Stone, 2004). For several centuries, the fashion industry has increasingly taken the modern advantage of technological advancements in printing.Advertising We will write a custom report sample on Trade Unions. Final Report on Industrial Relations specifically for you for only $16.05 $11/page Learn More In turn, technological advancements have turned the industry into a major consumer of print technology. Nevertheless, towards the end of the 20th century, the fashion industry made a major trend by incorporating the internet (Stone, 2004). Since 2000, the fashion industry has experienced the influence of internet revolution. Thousands of readers are migrating from print to online media. According to Kansara (2009a), readers are increasin gly getting access to the free and abundant information available online. Moreover, according to Kansara (2009b), advertisers are also pulling out of the printing industry. Advertisers are the main source of revenues in print magazines (Hill, 2004). Their migration from the print media (fashion magazines) to online magazines and blogs has left print magazines in a poor state. This state is actually forcing them out of business (Kansara 2009b). The situation worsened between 2008 and 2010 during the global economic crisis. For instance, major fashion companies were adversely affected by the crisis- major fashion and luxury titles declining significantly (Ovide Adams, 2009). According to Clifford (2009), renowned fashion publishers such as Conde Nast had their performances declining by 2009, a factor that worried many in the industry. In fact, Clifford (2009) asserts that the problem persuaded most people to evaluate the fashion industry within the context of migration from print to digital media. Since then, major printers have resolved to increase their efforts towards digitalizing their business, which, with no doubt, is killing the print media (Keen, 2008). Currently, many print magazines are still circulating every year. Nevertheless, the value, volume and significance of the printed materials in the fashion industry are reducing (Stone, 2004). Two important aspects of the digital world are worth discussion as a cause of the decline- the economics of print media versus digital media and the change of consumer preference from print media to digital media in the fashion industry. Therefore, the statement â€Å"print media is dead† seems to be true as far as the state of the migration is concerned.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The fashion industry and media as a popular culture According to Storey (1997), a popular culture is simply defined as the culture that is widely appreciated and favoured or liked by many people and organizations. Storey asserts that such a quantitative index is the one that meets the approval of many parties. To provide an example, Storey argues that such objects as books, DVDs and CDs are part of a popular culture. Within the context of media and the fashion industry, the print magazine presents a popular culture because they have enjoyed a wide appreciation and approval of many people across the globe (Albertazzi Cobley 2010). In addition, fashion is a part of a culture that has been popular since ancient times. From Storey’s definition of popular culture, it is worth taking fashion media as a form of popular culture that has grown significantly with the development of media technologies since 1670s. How did the fashion media develop into a popular culture? To answer this question, it is necessary to review the presentation of fashion magazine and its historical context. According to Barker (2000), the first fashion magazine started in France in 1672, appearing under the title â€Å"Mercure Galant†. The magazine, which was printed in Paris, provided the public with information on the latest clothing styles. It quickly became popular throughout Western Europe. By 1677, Louis XIV authorised the publisher to produce the magazine on a monthly basis as a way of enlightening the minds of his cabinet (Kondratiev 2010). At first, the magazine presented fashions in the form of drawings. However, with increasing popularity of the media, the publisher started producing issues of â€Å"Mercure Galant† with photographic representations of fashions. In the 20th century, the magazine, together with others that had sprung up in the 19th and 20th centuries, used sophisticated print and photography innovations to deliver real presentations of fashion. The fashion media combined fashion and art. Later, the magazine included short articles written by artists. Therefor e, a new era of fashion was born. It became a popular culture in the western world. According to Bailey and Seock (2008), the most successful and long-lasting player in the fashion media is the â€Å"Vogue Magazine†, which was first printed in 1892 in the US. The magazine quickly gained popularity in the US and Europe because it had a high degree of duality. In fact, the Vogue delivered information on the latest trends in fashion. It combined fashion with art and photography (Bailey Seock 2008). After the Second World War, fashion media expended significantly due to changes in perceptions towards women and feminine priorities. In fact, fashion styles became more and more dynamic- the cycles of change from one fashion to another became a common phenomenon. Women became the main target- most of the magazines contained large volume of information on the latest and expected feminine fashions.Advertising We will write a custom report sample on Trade Unions. Final Report on I ndustrial Relations specifically for you for only $16.05 $11/page Learn More Secondly, by 1960s, the magazines had started targeting young people, including teenagers. In fact, teenagers had a greater desire and purchasing power for fashions. In addition, they had their own styles. It was also during this era that numerous fashion magazines emerged and became popular in Europe and America, including the Elle, Cosmopolitan, Vogue, Marie Claire, Glamour, InStyle and Grazia. Characteristics of print fashion media as a popular culture According to Fiske (1989), a culture is the social circulation of pleasures, values and meanings to the process of forming social identities and relationships and the process of entering into the daily life. On the other hand, Fiske (1989) defines the term â€Å"popular† as ‘†¦statistically what is most renowned or appealing to most people or institutions’. Moreover, Fiske argues that â€Å"popular† serves the interest of the people. It is worth noting that the term â€Å"people† is used in reference to a shifting set of social positions and interests defined by their relations to the prominent society.  From these definitions, Fiske defines popular culture as a culture of conflicts and resistances that involve a struggle to make meanings, values and pleasures to those people without power. The conflict and opposition between the class of people with power and those without describe â€Å"popular culture†.  It is evident that fashion media is a form of popular culture for a number of reasons. For instance, fashion magazines are made for the purpose of advertisement, which ensures that the corporate (the class with power), connects with the consumers (those without power). It is also evident that fashion magazines develop a relationship between the two social groups. Conflicts and oppositions between people with power and those without it define this relationsh ip. For example, the consumers need to have adequate information on fashion trends and latest designs. They also want to know the future of clothing styles. On the other hand, the corporate want to â€Å"own† the mindsets of their consumers. They compete with each other over the control of their consumers. Using fashion magazines, the designers seek to control the readers and outdo their desire to know the future of clothing styles. The development of this system of relationships between the two sides has produced a popular culture that has become a part of the modern society. The wide range of fashion magazines that have emerged over the last century has become a part of the mass media, but they seek to convey information on fashions and fashion design. The definition of fashion media is not complete without a reference to fashion magazine because magazines have been the dominant feature in fashion communication.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More According to Blackman (2006), fashion magazine is â€Å"the printed publication that seeks to provide information and news on the latest trends in fashion†. Noteworthy, the definition also refers to the publications that are issued monthly. It further incorporates advertisements, articles and information on such things as clothing, forecast on fashions, cosmetics and other accessories related to fashion. Another definition, given by Brian Moeran in his essay â€Å"More than just a fashion magazine†, sees fashion magazine as a sociologically interesting material with two aspects- cultural product and commodities (Moeran 2006). Fashion magazines tend to deliver information on experiential and models of behaviour that reflects the lives of the readers and their ideal self (Blackman 2006). As commodities, fashion magazines belong to the publishing world and are a popular advertising and sales medium. Modern aspects of the fashion media As described in the introduction part of the essay, the modern fashion media is a sophisticated industry that is currently experiencing tremendous changes that affect both the consumer and the publishers. Technological changes and the internet are the main factors that cause changes in the fashion media. The invention of the internet in 1990s and its presentation to the public was one of the major breakthroughs in the history of communication. The internet has given consumers the opportunity to break the geographical barrier and transform their relationships with remote individuals and communities. In the modern context, the idea is to perceive the world as a web of social, cultural, economic and political interconnections enhanced by technologies that facilitate timely delivery of information. Therefore, this is the philosophy behind the World Wide Web and digital communication. Information and data overload have resulted from the presence of a huge amount of information crated and used by consumers. It further define s the modern communication. In the fashion industry, the consumer of information has been one of the most affected groups after the invention of the internet. Modern consumer behaviour and its impact on fashion media The Web 2.0 is the rebirth of the internet technology as a social medium that allows free interaction between people and groups (Kansara 2009). It is no longer a one-way communication because it allows people to interact with each other and share information on various issues affecting communities and individuals. In fact, the modern aspect of the internet technology has allowed a consumer-generated content, which means that consumers share information and opinions regarding products, services, brands companies and other issues using social networks, websites and blogs. It has also enhanced a two-way communication between consumers and producers. Consumers are no left out of major decision-making processes in industries. In fashion media, the industry had set its busine ss model as a profit-maker through printing. Therefore, profits are a crucial element for the survival of the print magazine. Magazines must fetch and attract a large audience if they are to make profits. However, Web 2.0 has brought significant changes in this model. For instance, whereas the print magazines sought to â€Å"lock-in† customers by proving to be the product with the most useful information about fashion, the internet has facilitated the springing up of thousands of websites. Customers are free to visit these websites from their remote locations, which gives them the ability to make decisions when purchasing clothes. Secondly, bloggers in the fashion industry are not mere internet users, but fashion consumers with a high interest in fashion. In the modern context, bloggers attend fashion shows and post pictures, photos and video clips with information on the latest fashion and fashion trends. The Web 2.0 has produced a number of effects on the fashion industry d ue to the above-mentioned aspects. First, it has created and enhanced knowledge through information sharing. Considering the observation â€Å"knowledge is power†, it is clear that the internet has empowered consumers in the fashion industry. Consumers have taken the position of media professionals in the fashion industry by assuming the role of fashion journalists. This is a critical situation because even the print magazines have to develop their own websites in order to interact with consumers. On the other hand, they have to endure criticism and enjoy appraisal from the consumer and consumer groups. In the modern context, media companies without websites and interactive platforms to engage consumers in dialogue have little chances of succeeding because consumers have the freedom to visit other websites that allow dialogue and socialization. In fact, by just posting comments and suggestions on media websites, an armature becomes a professional. Consumers have assumed the r ole of fashion journalists, which gives them the power to examine publishers from all points of view. They gain the potential to publish both true and false information about companies. Publishers of fashion magazine must engage consumers in productive dialogue to avoid false information being posted on websites because it may destroy their reputations. Print media cannot provide such platforms. It relies on company websites. Therefore, this aspect is affecting print materials in the fashion industry. In addition, consumers are increasingly creating websites and blogs to expose their feelings and opinions about fashion, designs and the fashion industry in general. The amount of data available on the internet is impressively high. However, people tend to access this information and appreciate it with ease. Studies have shown that the internet-provided information is easily readable because it tends to be short and in the form of post messages. This means that the people’s abil ity to read information on print materials is on the decline. In the fashion industry, this is a critical factor because the phenomenon has reduced the audience of the print magazine because people are migrating to the digitalised information. Since print magazines provide readable messages with junk information, consumers are increasingly opting to go for blogs, websites and social networks because they can find the information they need in the form of short messages and with large visual content. Consumers tend to appreciate visual content (what they see) and shun written information (Schroeder 2004). Therefore, this factor is one of the issues that have contributed to the decline of the popularity of the printed fashion magazines. It is also worth noting that the fashion industry is concerned with consumer satisfaction. In fact, for a print media to improve its appreciation as a popular culture, it is necessary for it to retain its readers. For example, consumers who read a magaz ine for the first time are likely to return to reading the same product again or failing to return based on whether there was an element of consumer satisfaction (Telsa 2010). If a fashion magazine did not satisfy the reader, it is likely that the reader will not return to read that particular magazine. He or she may not consider reading any other magazine. The reader will look for an alternative source of information such as going for fashion exhibitions and shows. However, the internet-based fashion media has used this opportunity to capture and â€Å"lock-in† consumers. Since the internet supports multiple websites, blogs and social networks, a consumer who visits one of them is not likely to exit even if there is no satisfaction (Kansara 2009b). In fact, the consumer has the freedom to move from one site to another â€Å"with a click of a mouse†. The internet seems to be the best alternative for consumers who are dissatisfied with the information presented by fashi on magazines. However, the impact is that this aspect of the internet-based fashion media is the death of print media (Keen 2008). Another important aspect of the online fashion media is the frequency of updating fashion consumers and the public in general. Whereas the print fashion magazines are issued once per month, the internet-based fashion media provides instant updates on fashion and trends in fashion. In fact, bloggers and online fashion magazines tend to compete with each other. They are trying to outdo each other based on who provides the highest rate and frequency of updating their customers (Telsa 2010). Customers feel satisfied when they get instant updates. It eliminates the time needed to wait for the monthly updates.  Digitalization of publishers is an issue that is inevitable in practice and discussion. Printers are feeling the need to ensure that they find a better way of interacting with their audience and responding to their requests. Most of the requests made by consumers include the desire to get instant updates on the current trends and information (Telsa 2010). Obviously, the print media cannot provide instant updates. Therefore, a consumer will have to wait for the next issue of a fashion magazine. With the availability of large information and updates on the internet, consumers are compelled to migrate to the digital media. Although this is a positive development for both consumers and the industry, a factor has contributed to the decline of the print fashion media. In fact, the desire to get timely updates has resulted into the migration from the print media to the digital media witnessed since 2000. Combined with other factors, it can be said to be one of the causes of the death of print media. Financial crisis and the impact on print media In addition to consumer behaviour, the frequency of economic problems in the modern world has contributed to the decline of the print media in the fashion industry (Clifford 2009). According to Brook (2009), the 2008-2010 global economic crises affected the print media. For instance, the number of fashion magazines printed in 2009 decreased significantly. In addition, companies such as Vogue decided to increase the amount of information in their online publication due to the decreasing rate of reading in their print versions (Telsa 2010). In fact, it has been shown that some of the companies have decided to encourage online reading as a way of tackling the competition they face from independent bloggers, who have now assumed the role of fashion journalists (Clifford 2009). Conclusion In the fashion industry, print magazines have dominated the channels of fashion communication since 1670s. Therefore, print fashion magazines have become a popular culture in the world. However, the culture is experiencing technological changes. It is evident that the print media is slowly dying and its place taken by digital fashion media. A range of factors has contributed to the progressiv e death of print fashion media. For instance, the digital migration has been motivated by the recent economic crisis, the easiness of information searching and communication provided by the internet, the availability of a wide volume of information, bulkiness of print media and the recent economic crisis. References Albertazzi, D Cobley, P, 2010, â€Å"The Media: an Introduction†, Harlow: Pearson Bailey, LR Seock, YK, 2010, â€Å"The relationship of fashion leadership, fashion magazine content and loyalty tendency†, Journal of Fashion Marketing and Management, Vol. 14, No. 1, pp. 39-57. Barker, C, 2000, â€Å"Key concepts in cultural studies: Cultural Studies: Theory and Practice. London: Sage. 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Stone, E, 2004, â€Å"The dynamics of fashion†, New York: Fairchild Storey, J, 1997, â€Å"An introduction to cultural theory and popular culture†, London: Prentice Hall. Storey, J, 2000, â€Å"Cultural theory and popular culture: An Introductionà ¢â‚¬ , London: Prentice Hall. Telsa, L, 2010, â€Å"How the Internet is changing the fashion industry in 2010†, Accesed 21 July 2013 This report on Trade Unions. Final Report on Industrial Relations was written and submitted by user Tal1sman to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.